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#1
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In article .com,
SFTV_troy wrote: Frank Dresser wrote: wrote in message Frank Dresser wrote: And more expenses for the broadcaster. They doesn't seem to be stopping them from adding second and third channels Like WIYY in Baltimore, which has *voluntarily* added Classic Rock and Indie Rock to their AOR primary station. Now listeners of that style have three times as much content to enjoy. But how is the extra programming being paid for? Advertising of course. Of course, how obvious. Plus the money they save because Digital does not require as much power. Mr. Digital engineer should know better than to post this. Plus: If a smaller station can't afford multiple program, then they don't need to do anything. They can just limit themselves to 1 high-quality channel (300 kbps). Gee, maybe if some independant station can't afford multiple programming, they'll have even have trouble justifying buying the IBOC hardware. It's not that expensive. No more expensive than a mono to stereo upgrade for an FM station. Really. Just how expensive is it? 5.1 would be compromised in similar ways. And then the listeners of that Classic Music station would complain, and the manager would have to decide between (a) increasing bitrate or (b) losing customers. Yeah, there's a few stations in which true high fidelity sound would matter. Not many. Agreed. But the advantage of the HE-AAC codec is you don't need a high bitrate to get FM quality. Only 24 is sufficient. At 64kbit/s you get near-CD quality. It's a VERY efficient compression standard. 64kbit/s is only just starting to sound good, it's not high quality. Just because you love pixilated, compressed, and distorted in a way you love does not mean other people like it. So a station could divide itself into 300 / 4 channels == 64-96 kbit/s per channel, and still have quality ranging from near-CD to CD. Radio is not a wire connection. I know it hard but think that over. People in Canada, Japan, and Australia bought AM Stereo radio in droves. Why? Because there was a single standard, not the 4-way mess the FCC left behind. (It's similar to today's HD DVD versus Blu-ray battle; most people are just waiting to see who wins.) Oh? A great many radios sold in the US are the same as the radios sold in other countries and AM stereo still pretty rare here. Because by the time the U.S. fixed on a standard (circa 1990), the AM Stereo stations had largely disappeared. Thus there's no impetus for customers to upgrade. In contrast, Japan and Canada and Australia had a fixed standard in the early 80s, thus giving consumers confidence that they were not wasting money the next Betamax. I already agreed with you that HQ is not going to motivate people to upgrade. It will be seeing their favorite FM stations split into 3 or 4 programs, thus tripling their options, that will motive people. Are they carrying commercials [on secondary channels]? And I'm sure a fellow as clever and imaginative as you are can figure how they might try to make money even if there aren't enough listeners to sell commercial advertising. Hint: They won't call it "HD radio" I have no idea what you have in mind as an alternative to commercial- support. There are alternatives. -- Telamon Ventura, California |
#2
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![]() "Telamon" wrote in message ... Plus: If a smaller station can't afford multiple program, then they don't need to do anything. They can just limit themselves to 1 high-quality channel (300 kbps). Gee, maybe if some independant station can't afford multiple programming, they'll have even have trouble justifying buying the IBOC hardware. It's not that expensive. No more expensive than a mono to stereo upgrade for an FM station. Really. Just how expensive is it? I'm pretty sure that the IBOC hardware (and the license to use it) costs considerably more than the $1000 it takes to buy a stereo encoder for a commercial FM station.. For that matter, a pretty good quality stereo encoder can be bought for $200 from some of the companies that supply LPFM and (gasp!) pirate operators. Going stereo on FM doesn't take any modification to the transmitter itself, just a piece of outboard gear in the audio chain. IBOC requires modifications to the transmitter (plus the station loses all it's SCA's.. which are a good source of additional INCOME, especially for small and/or public radio stations.) |
#3
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THIS DISCUSSION IS OFF-TOPIC FOR REC.AUDIO.TECH
(AND REC.AUDIO.CAR, FOR THAT MATTER) PLEASE DROP REC.AUDIO.TECH FROM THIS DISCUSSION |
#4
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On Oct 3, 8:55 am, "Richard Crowley" wrote:
THIS DISCUSSION IS OFF-TOPIC FOR REC.AUDIO.TECH (AND REC.AUDIO.CAR, FOR THAT MATTER) PLEASE DROP REC.AUDIO.TECH FROM THIS DISCUSSION Please drop rec.radio.shortwave as well. |
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