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Old February 16th 08, 04:57 PM posted to rec.radio.shortwave
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First recorded activity by RadioBanter: Aug 2007
Posts: 707
Default Consumers, Wall Street Not Buying HD!

"Consumers, Wall Street Not Buying HD!"

Admit it. You've secretly wondered why the radio industry has invested
so much in HD radio. You've secretly wondered what the big payoff is.
Here's some advice if you still have a job in radio: keep it secret
and don't wonder out loud. In fact, you probably want to be seen
gulping as much HD Kool-Aid as you possibly can, lest your name appear
on one of those increasingly numerous slips that are coloring the
halls of radio stations in Pepto-Bismol pink.Here's how it looks to
me: (1) The public has shown little interest in HD Radio. HD Radio was
the biggest radio advertiser in 2007 and roughly 350,000 units were
sold. By comparison, Sirius added over 900,000 in Q4 of 2006 alone,
with a far less advertising support. At the rate HD Radio was adopted
in 2007, it would take over 15 years to equal the current critical
mass of Satellite radio. (2) There is no apparent revenue model for HD
Radio. How many HD radios would have been sold if the channels
included advertising? Well, certainly not more. (3) The Radio
industry is embarrassing itself with its public support for HD Radio.
Whether perceived as backing a loser or profoundly ineffective as an
advertising vehicle, Radio isnâEURO(tm)t representing itself well as a
marketing vehicle or partner with its public support for this failing
product. So why is radio hitching its wagon to the HD radio star?
Could even "success" be successful?

Suppose that through some unexplainable act of God, they actually sold
15 million HD radios. (Don't get me wrong, with less than 3% of that
number in use despite the year's biggest advertising blitz in radio in
2007, there is no real hope that anything like that will happen in the
foreseeable future.)

Then presume that the delivery for HD radio was roughly equal to what
now goes to satellite, roughly 6% of all radio listening. (Here again,
not likely to happen -- more money/effort is going into XM/Sirius,
reception is better, plus they have big name talent). But there is no
guarantee that the 6% would be incremental listening. Some of it would
probably be INSTEAD of terrestrial radio, not in addition to it. So
maybe you end up with 3% more real delivery than they had before.

That puts all radio (terrestrial and HD combined) delivery back to
where it was sometime in 2006, under a scenario that's so optimistic
it has virtually no chance of happening.
"Consumers, Wall Street Not Buying HD!"

So what's the play here?

There doesn't seem to be one. The Radio industry is correct to
conclude that they need to make some changes to start growing again,
but they seem to have made a bad bet with HD, and there doesn't seem
to be much percentage in staying the course.

Larry Rosin suggested that streaming highly-rated terrestrial streams
would be more appealing than what is currently available on most HD
channels, and he's right, but the impact wouldn't be enough to offer a
real fix.

The radio industry has publicly touted a string of "doomed to fail"
strategies to Wall Street since the great consolidation panic of 1996
(Ad buyers buying the whole country with 2 calls, "Less Is More," the
idea of radio-equipped cell phones adding $3 billion in revenue,
etc.). Wall Street's not buying in anymore. The radio industry's
aggregate stock price has fallen by roughly half in the last year.
That's double the loss of the most hard-hit markets in the housing
sector. Wall Street (based on market capitalization numbers) has
actually valued some decent sized radio groups at less than the value
of some private houses in the Hamptons and many large banks have
dropped analysis of the sector entirely.

One group head said recently that radio's problem is perception. But,
and this is a big "but," perception of the radio industry will not
improve while its head honchos publicly chase rainbows like HD Radio.
It's time radio faced the music on HD and let it fade to inaudibility,
where it already is anyway for all but 400,000 people.

http://tinyurl.com/3cqnyq

"HD Radio spinners claim a breakthrough year: Pulling a fast one"

"According to a press release from the Alliance 330,000 HD receivers
were sold last year. This is a 725 per cent increase from the 40,000
sets purchased a year earlier and therefore 2007 was a 'breakthrough
year' for the technology. In 2008 they will sell a million of the
things."

http://www.theinquirer.net/gb/inquir...s-attempt-fast

SUCKA!
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Old February 16th 08, 06:25 PM posted to rec.radio.shortwave
RHF RHF is offline
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First recorded activity by RadioBanter: Jun 2006
Posts: 8,652
Default Point-of-Fact : Consumers Are Buying "HD" Radios ! - How Is This BadNews For "HD" Radio ?

On Feb 16, 7:57 am, IBOCcrock wrote:
- "HD Radio spinners claim a breakthrough year:
- Pulling a fast one"
- "According to a press release from the Alliance
- 330,000 HD receivers were sold last year.
- This is a 725 per cent increase from the
- 40,000 sets purchased a year earlier and
- therefore 2007 was a 'breakthrough year' for the technology.
- In 2008 they will sell a million of the things."
- http://www.theinquirer.net/gb/inquir...hd-radio-spinn...
-

I BOC'Deed and Half-Crocked,

OK lets see if I can get the Numbers correct :
In 2006 there were 40,000 "HD" Radios Sold
In 2007 there were 330,000 "HD" Radios Sold = 725% Increase
For 2008 there will be 1,000,000 "HD" Radios Sold = 203% Increase

Question - How Is This Bad News For "HD" Radio ?

So in reality . . .
Point-of-Fact : Consumers Are Buying "HD" Radios !
http://groups.google.com/group/hd-ra...ceff9dc86b1b77

Using 2008 as a Baseline and an 'Average'
of a 200% Increase for Seven (7) Years :
2008 = 1 Million HD Radios Sold with 1 Million in use.
2009 = 3 Million HD Radios Sold with 4 Million in use.
2010 = 9 Million HD Radios Sold with 13 Million in use.
2011 = 27 Million HD Radios Sold with 40 Million in use.
2012 = 81 Million HD Radios Sold with 121 Million in use.
2013 = 243 Million HD Radios Sold with 364 Million in use.
2014 = 729 Million HD Radios Sold with 1+ Billion in use.
Every Household and Car/Truck along with Every Work
Place in the USA will have One or more "HD" Radios.

So 'potentially' within Seven (7) Years "HD" Radio will be
the most common type of "Free" Over-the-Air Radio that
is used and Listened-To by just about every American.

Again - How Is This Bad News For "HD" Radio ?
  #3   Report Post  
Old February 16th 08, 07:01 PM posted to rec.radio.shortwave
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First recorded activity by RadioBanter: Jan 2008
Posts: 341
Default Consumers, Wall Street Not Buying HD!

IBOCcrock wrote:
"Consumers, Wall Street Not Buying HD!"

Admit it. You've secretly wondered why the radio industry has invested
so much in HD radio. You've secretly wondered what the big payoff is.
Here's some advice if you still have a job in radio: keep it secret
and don't wonder out loud. In fact, you probably want to be seen
gulping as much HD Kool-Aid as you possibly can, lest your name appear
on one of those increasingly numerous slips that are coloring the
halls of radio stations in Pepto-Bismol pink.Here's how it looks to
me: (1) The public has shown little interest in HD Radio. HD Radio was
the biggest radio advertiser in 2007 and roughly 350,000 units were
sold. By comparison, Sirius added over 900,000 in Q4 of 2006 alone,
with a far less advertising support. At the rate HD Radio was adopted
in 2007, it would take over 15 years to equal the current critical
mass of Satellite radio. (2) There is no apparent revenue model for HD
Radio. How many HD radios would have been sold if the channels
included advertising? Well, certainly not more. (3) The Radio
industry is embarrassing itself with its public support for HD Radio.
Whether perceived as backing a loser or profoundly ineffective as an
advertising vehicle, Radio isnâEURO(tm)t representing itself well as a
marketing vehicle or partner with its public support for this failing
product. So why is radio hitching its wagon to the HD radio star?
Could even "success" be successful?

Suppose that through some unexplainable act of God, they actually sold
15 million HD radios. (Don't get me wrong, with less than 3% of that
number in use despite the year's biggest advertising blitz in radio in
2007, there is no real hope that anything like that will happen in the
foreseeable future.)

Then presume that the delivery for HD radio was roughly equal to what
now goes to satellite, roughly 6% of all radio listening. (Here again,
not likely to happen -- more money/effort is going into XM/Sirius,
reception is better, plus they have big name talent). But there is no
guarantee that the 6% would be incremental listening. Some of it would
probably be INSTEAD of terrestrial radio, not in addition to it. So
maybe you end up with 3% more real delivery than they had before.

That puts all radio (terrestrial and HD combined) delivery back to
where it was sometime in 2006, under a scenario that's so optimistic
it has virtually no chance of happening.
"Consumers, Wall Street Not Buying HD!"

So what's the play here?

There doesn't seem to be one. The Radio industry is correct to
conclude that they need to make some changes to start growing again,
but they seem to have made a bad bet with HD, and there doesn't seem
to be much percentage in staying the course.

Larry Rosin suggested that streaming highly-rated terrestrial streams
would be more appealing than what is currently available on most HD
channels, and he's right, but the impact wouldn't be enough to offer a
real fix.

The radio industry has publicly touted a string of "doomed to fail"
strategies to Wall Street since the great consolidation panic of 1996
(Ad buyers buying the whole country with 2 calls, "Less Is More," the
idea of radio-equipped cell phones adding $3 billion in revenue,
etc.). Wall Street's not buying in anymore. The radio industry's
aggregate stock price has fallen by roughly half in the last year.
That's double the loss of the most hard-hit markets in the housing
sector. Wall Street (based on market capitalization numbers) has
actually valued some decent sized radio groups at less than the value
of some private houses in the Hamptons and many large banks have
dropped analysis of the sector entirely.

One group head said recently that radio's problem is perception. But,
and this is a big "but," perception of the radio industry will not
improve while its head honchos publicly chase rainbows like HD Radio.
It's time radio faced the music on HD and let it fade to inaudibility,
where it already is anyway for all but 400,000 people.

http://tinyurl.com/3cqnyq

"HD Radio spinners claim a breakthrough year: Pulling a fast one"

"According to a press release from the Alliance 330,000 HD receivers
were sold last year. This is a 725 per cent increase from the 40,000
sets purchased a year earlier and therefore 2007 was a 'breakthrough
year' for the technology. In 2008 they will sell a million of the
things."

http://www.theinquirer.net/gb/inquir...s-attempt-fast

SUCKA!


The stations could rent out their secondary channels to foreign language
broadcasters. It works way better than SCA.
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Old February 16th 08, 08:09 PM posted to rec.radio.shortwave
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First recorded activity by RadioBanter: Aug 2007
Posts: 707
Default Point-of-Fact : Consumers Are Buying "HD" Radios ! - How Is ThisBad News For "HD" Radio ?

On Feb 16, 12:25 pm, RHF wrote:
On Feb 16, 7:57 am, IBOCcrock wrote:
- "HD Radio spinners claim a breakthrough year:
- Pulling a fast one"
- "According to a press release from the Alliance
- 330,000 HD receivers were sold last year.
- This is a 725 per cent increase from the
- 40,000 sets purchased a year earlier and
- therefore 2007 was a 'breakthrough year' for the technology.
- In 2008 they will sell a million of the things."
-http://www.theinquirer.net/gb/inquirer/news/2008/02/08/hd-radio-spinn...
-

I BOC'Deed and Half-Crocked,

OK lets see if I can get the Numbers correct :
In 2006 there were 40,000 "HD" Radios Sold
In 2007 there were 330,000 "HD" Radios Sold = 725% Increase
For 2008 there will be 1,000,000 "HD" Radios Sold = 203% Increase

Question - How Is This Bad News For "HD" Radio ?

So in reality . . .
Point-of-Fact : Consumers Are Buying "HD" Radios !http://groups.google.com/group/hd-ra...ceff9dc86b1b77

Using 2008 as a Baseline and an 'Average'
of a 200% Increase for Seven (7) Years :
2008 = 1 Million HD Radios Sold with 1 Million in use.
2009 = 3 Million HD Radios Sold with 4 Million in use.
2010 = 9 Million HD Radios Sold with 13 Million in use.
2011 = 27 Million HD Radios Sold with 40 Million in use.
2012 = 81 Million HD Radios Sold with 121 Million in use.
2013 = 243 Million HD Radios Sold with 364 Million in use.
2014 = 729 Million HD Radios Sold with 1+ Billion in use.
Every Household and Car/Truck along with Every Work
Place in the USA will have One or more "HD" Radios.

So 'potentially' within Seven (7) Years "HD" Radio will be
the most common type of "Free" Over-the-Air Radio that
is used and Listened-To by just about every American.

Again - How Is This Bad News For "HD" Radio ?
.
CAUTION : This Post Has Not Been "Approved"
-by- Telamon. -http://tinyurl.com/yshplv
-ps- So Read It Only -If- You Are "Clueless".
-back-at-cha- Teli-Baby that is # 219 for the Month.
.
hy dee ray dee oh ~ RHF
Hello and Welcome to the "HD Radio" NewsGroup
HD RADIO =http://groups.google.com/group/hd-radio/
.

On Feb 16, 7:57 am, IBOCcrock wrote:



"Consumers, Wall Street Not Buying HD!"


Admit it. You've secretly wondered why the radio industry has invested
so much in HD radio. You've secretly wondered what the big payoff is.
Here's some advice if you still have a job in radio: keep it secret
and don't wonder out loud. In fact, you probably want to be seen
gulping as much HD Kool-Aid as you possibly can, lest your name appear
on one of those increasingly numerous slips that are coloring the
halls of radio stations in Pepto-Bismol pink.Here's how it looks to
me: (1) The public has shown little interest in HD Radio. HD Radio was
the biggest radio advertiser in 2007 and roughly 350,000 units were
sold. By comparison, Sirius added over 900,000 in Q4 of 2006 alone,
with a far less advertising support. At the rate HD Radio was adopted
in 2007, it would take over 15 years to equal the current critical
mass of Satellite radio. (2) There is no apparent revenue model for HD
Radio. How many HD radios would have been sold if the channels
included advertising? Well, certainly not more. (3) The Radio
industry is embarrassing itself with its public support for HD Radio.
Whether perceived as backing a loser or profoundly ineffective as an
advertising vehicle, Radio isnâEURO(tm)t representing itself well as a
marketing vehicle or partner with its public support for this failing
product. So why is radio hitching its wagon to the HD radio star?
Could even "success" be successful?


Suppose that through some unexplainable act of God, they actually sold
15 million HD radios. (Don't get me wrong, with less than 3% of that
number in use despite the year's biggest advertising blitz in radio in
2007, there is no real hope that anything like that will happen in the
foreseeable future.)


Then presume that the delivery for HD radio was roughly equal to what
now goes to satellite, roughly 6% of all radio listening. (Here again,
not likely to happen -- more money/effort is going into XM/Sirius,
reception is better, plus they have big name talent). But there is no
guarantee that the 6% would be incremental listening. Some of it would
probably be INSTEAD of terrestrial radio, not in addition to it. So
maybe you end up with 3% more real delivery than they had before.


That puts all radio (terrestrial and HD combined) delivery back to
where it was sometime in 2006, under a scenario that's so optimistic
it has virtually no chance of happening.
"Consumers, Wall Street Not Buying HD!"


So what's the play here?


There doesn't seem to be one. The Radio industry is correct to
conclude that they need to make some changes to start growing again,
but they seem to have made a bad bet with HD, and there doesn't seem
to be much percentage in staying the course.


Larry Rosin suggested that streaming highly-rated terrestrial streams
would be more appealing than what is currently available on most HD
channels, and he's right, but the impact wouldn't be enough to offer a
real fix.


The radio industry has publicly touted a string of "doomed to fail"
strategies to Wall Street since the great consolidation panic of 1996
(Ad buyers buying the whole country with 2 calls, "Less Is More," the
idea of radio-equipped cell phones adding $3 billion in revenue,
etc.). Wall Street's not buying in anymore. The radio industry's
aggregate stock price has fallen by roughly half in the last year.
That's double the loss of the most hard-hit markets in the housing
sector. Wall Street (based on market capitalization numbers) has
actually valued some decent sized radio groups at less than the value
of some private houses in the Hamptons and many large banks have
dropped analysis of the sector entirely.


One group head said recently that radio's problem is perception. But,
and this is a big "but," perception of the radio industry will not
improve while its head honchos publicly chase rainbows like HD Radio.
It's time radio faced the music on HD and let it fade to inaudibility,
where it already is anyway for all but 400,000 people.


http://tinyurl.com/3cqnyq- Hide quoted text -


- Show quoted text -


"DEAD AIR: Radio's great leap forward stalling in the Valley"

"Retailers say no one is buying HD radios in South Texas despite
scattered attempts by broadcasters to promote the digital signal
technology..."

http://www.themonitor.com/news/radio...gital_new.html

"HD Radio Has Yet To Take Off"

"But the technology hasn't taken off as expected. NBC 5 could not find
one person who owns a hi-def radio and neither could KISS FM's program
director. I don't know anybody that has one yet, Davis said."

http://www.nbc5i.com/technology/14878368/detail.html

"High-def radio is here, but is anyone listening?"

"But 19 Utah stations are broadcasting 31 high-definition radio
channels with six more coming soon... It seems the stations are
investing in technology the public isn't quite ready to embrace....
Some have heard it referred to but never had cause to get one. Unless
you are a gadget person, few of these radios have sold."

http://www.sltrib.com/technology/ci_7852904

"HD's here. Who's listening?"

"But consumers haven't exactly been stampeding to electronics stores
for the new HD Radio sets that are required to tune in the digital
signals."

http://www.twincities.com/business/c...=1#recent_comm

"Don't touch that dial: Digital radio lags behind"

"Digital radio -- now synonymous with the HD Radio brand name --
apparently has yet to catch on with listeners in this area..."

http://tinyurl.com/2gdmca
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Old February 17th 08, 06:20 PM posted to rec.radio.shortwave
RHF RHF is offline
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First recorded activity by RadioBanter: Jun 2006
Posts: 8,652
Default Consumers, Wall Street Not Buying HD!

On Feb 16, 10:01*am, dave wrote:

- s n i p -

1 - The stations could rent out their secondary channels
to foreign language broadcasters. *

2 - It works way better than SCA.

Dave - Now there is a practical HD-2 Idea
that makes Cent$ for FM "HD" Radio. ~ RHF

Plus other than a new standard "HD" Radio :
No other specialized "SCA" type Radio is Required.


  #6   Report Post  
Old February 18th 08, 06:03 AM posted to rec.radio.shortwave
external usenet poster
 
First recorded activity by RadioBanter: Jul 2006
Posts: 4,494
Default Point-of-Fact : Consumers Are Buying "HD" Radios ! - How Is This Bad News For "HD" Radio ?

In article
,
Steve wrote:

On Feb 16, 12:25*pm, RHF wrote:
On Feb 16, 7:57 am, IBOCcrock wrote:
- "HD Radio spinners claim a breakthrough year:
- Pulling a fast one"
- "According to a press release from the Alliance
- 330,000 HD receivers were sold last year.
- This is a 725 per cent increase from the
- 40,000 sets purchased a year earlier and
- therefore 2007 was a 'breakthrough year' for the technology.
- In 2008 they will sell a million of the things."
-http://www.theinquirer.net/gb/inquirer/news/2008/02/08/hd-radio-spinn...
-

I BOC'Deed and Half-Crocked,

OK lets see if I can get the Numbers correct :
In 2006 there were 40,000 "HD" Radios Sold
In 2007 there were 330,000 "HD" Radios Sold = 725% Increase
For 2008 there will be 1,000,000 "HD" Radios Sold = 203% Increase

Question - How Is This Bad News For "HD" Radio ?

So in reality . . .
Point-of-Fact : Consumers Are Buying "HD" Radios
!http://groups.google.com/group/hd-ra...ceff9dc86b1b77

Using 2008 as a Baseline and an 'Average'
of a 200% Increase for Seven (7) Years :
2008 = 1 Million HD Radios Sold with 1 Million in use.
2009 = 3 Million HD Radios Sold with 4 Million in use.
2010 = 9 Million HD Radios Sold with 13 Million in use.
2011 = 27 Million HD Radios Sold with 40 Million in use.
2012 = 81 Million HD Radios Sold with 121 Million in use.
2013 = 243 Million HD Radios Sold with 364 Million in use.
2014 = 729 Million HD Radios Sold with 1+ Billion in use.
Every Household and Car/Truck along with Every Work
Place in the USA will have One or more "HD" Radios.

So 'potentially' within Seven (7) Years "HD" Radio will be
the most common type of "Free" Over-the-Air Radio that
is used and Listened-To by just about every American.

Again - How Is This Bad News For "HD" Radio ?
*.
CAUTION : This Post Has Not Been "Approved"
-by- Telamon. -http://tinyurl.com/yshplv
-ps- So Read It Only -If- You Are "Clueless".
-back-at-cha- Teli-Baby that is # 219 for the Month.
*.
hy dee ray dee oh ~ RHF
Hello and Welcome to the "HD Radio" NewsGroup
HD RADIO =http://groups.google.com/group/hd-radio/
*.

On Feb 16, 7:57*am, IBOCcrock wrote:



"Consumers, Wall Street Not Buying HD!"


Admit it. You've secretly wondered why the radio industry has invested
so much in HD radio. You've secretly wondered what the big payoff is.
Here's some advice if you still have a job in radio: keep it secret
and don't wonder out loud. In fact, you probably want to be seen
gulping as much HD Kool-Aid as you possibly can, lest your name appear
on one of those increasingly numerous slips that are coloring the
halls of radio stations in Pepto-Bismol pink.Here's how it looks to
me: (1) The public has shown little interest in HD Radio. HD Radio was
the biggest radio advertiser in 2007 and roughly 350,000 units were
sold. By comparison, Sirius added over 900,000 in Q4 of 2006 alone,
with a far less advertising support. At the rate HD Radio was adopted
in 2007, it would take over 15 years to equal the current critical
mass of Satellite radio. (2) There is no apparent revenue model for HD
Radio. How many HD radios would have been sold if the channels
included advertising? Well, *certainly not more. (3) The Radio
industry is embarrassing itself with its public support for HD Radio.
Whether perceived as backing a loser or profoundly ineffective as an
advertising vehicle, Radio isnâEURO(tm)t representing itself well as a
marketing vehicle or partner with its public support for this failing
product. So why is radio hitching its wagon to the HD radio star?
Could even "success" be successful?


Suppose that through some unexplainable act of God, they actually sold
15 million HD radios. (Don't get me wrong, with less than 3% of that
number in use despite the year's biggest advertising blitz in radio in
2007, there is no real hope that anything like that will happen in the
foreseeable future.)


Then presume that the delivery for HD radio was roughly equal to what
now goes to satellite, roughly 6% of all radio listening. (Here again,
not likely to happen -- more money/effort is going into XM/Sirius,
reception is better, plus they have big name talent). But there is no
guarantee that the 6% would be incremental listening. Some of it would
probably be INSTEAD of terrestrial radio, not in addition to it. So
maybe you end up with 3% more real delivery than they had before.


That puts all radio (terrestrial and HD combined) delivery back to
where it was sometime in 2006, under a scenario that's so optimistic
it has virtually no chance of happening.
"Consumers, Wall Street Not Buying HD!"


So what's the play here?


There doesn't seem to be one. The Radio industry is correct to
conclude that they need to make some changes to start growing again,
but they seem to have made a bad bet with HD, and there doesn't seem
to be much percentage in staying the course.


Larry Rosin suggested that streaming highly-rated terrestrial streams
would be more appealing than what is currently available on most HD
channels, and he's right, but the impact wouldn't be enough to offer a
real fix.


The radio industry has publicly touted a string of "doomed to fail"
strategies to Wall Street since the great consolidation panic of 1996
(Ad buyers buying the whole country with 2 calls, "Less Is More," the
idea of radio-equipped cell phones adding $3 billion in revenue,
etc.). Wall Street's not buying in anymore. The radio industry's
aggregate stock price has fallen by roughly half in the last year.
That's double the loss of the most hard-hit markets in the housing
sector. Wall Street (based on market capitalization numbers) has
actually valued some decent sized radio groups at less than the value
of some private houses in the Hamptons and many large banks have
dropped analysis of the sector entirely.


One group head said recently that radio's problem is perception. But,
and this is a big "but," perception of the radio industry will not
improve while its head honchos publicly chase rainbows like HD Radio.
It's time radio faced the music on HD and let it fade to inaudibility,
where it already is anyway for all but 400,000 people.


http://tinyurl.com/3cqnyq- Hide quoted text -


- Show quoted text -


RHF, you are rooting for HD? I almost can't believe my eyes. It's like
hearing Greenpeace root for increased use of fossil fuels.


You expect something less from a news group Troll? Believe it.

--
Telamon
Ventura, California
  #7   Report Post  
Old February 18th 08, 08:08 AM posted to rec.radio.shortwave
RHF RHF is offline
external usenet poster
 
First recorded activity by RadioBanter: Jun 2006
Posts: 8,652
Default Point-of-Fact : Consumers Are Buying "HD" Radios ! - How Is ThisBad News For "HD" Radio ?

On Feb 17, 8:10*pm, Steve wrote:

- S N I P -

- http://digital-am-fm.com/2008/02/hd_..._restated.html

Steve your Link was "HD Radio Sales Restated"
http://digital-am-fm.com/2008/02/hd_..._restated.html
Industry Analyst says HD Radio Sales were far Lower
than previously Stated and Projected

Steve - So the revised Numbers using your Link are :

2006 ~ 40 K Units Sold
[2006 being the Baseline Year]

2007 ~ 330 K Units Sold {Mostly in Cars Year # 1}
[ 725% Increase over the Baseline Year ]

2008 ~ 500 K Units 'Estimated' Sales {Mostly in Cars Year # 2}
{ 52% Increase over the Prior Year }
[ 1150% Increase over the Baseline Year ]
Note - That is still less-than a Million Total Units Sold.

BAD NEWS - "HD" Radios in Automobiles : Which was
one of the main Backdoors for the Introduction and the
beginning of the Public Acceptance of FM Radio in the
1950s, 1960s and 1970s. {Spread Over Three Decades}

Remember that One (1) Rental Car Puts "HD" Radio
into the Ears of at least 50 Radio Listeners each Year.

Now Looking Forward to the Year 2020 {~15 Years}

2009 ~ 750 K Units 'Estimated' Sales {Mostly in Cars Year # 3}
{ Assuming the same 50% Increase over the Prior Year }
That is about 1.6 Million Total Units Sold.

2010 ~ 1,125 K Units 'Estimated' Sales {Mostly in Cars Year # 4}
{ Assuming the same 50% Increase over the Prior Year }
That is about 2.7 Million Total Units Sold.

2011 ~ 1,688 K Units 'Estimated' Sales {Mostly in Cars Year # 5}
{ Assuming the same 50% Increase over the Prior Year }
That is about 4.4 Million Total Units Sold.

2012 ~ 3.4 M Units 'Estimated' Sales
{After 5 Years of mostly Selling "HD" Radios in Cars
the Number of "HD" Radios being sold for In-Home and
Office Use Equals or Exceeds the Number being Sold
in Cars}
{ Assumption Changes - Now assuming a 100% Increase
over the Prior Year due to expanded in Non-Auto Sales. }
That is about 7.8 Million Total Units Sold.

-ps- This is "HD" Radio's Tipping-Point toward Acceptance.

2012 ~ 3.4 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 7.8 Million Total Units Sold.

2013 ~ 6.8 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 14.6 Million Total Units Sold.

2014 ~ 13.5 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 28.0 Million Total Units Sold.

2015 ~ 27.0 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 55.1 Million Total Units Sold.

2016 ~ 54 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 109 Million Total Units Sold.

2017 ~ 108 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 217 Million Total Units Sold.

2018 ~ 216 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 433 Million Total Units Sold.

2019 ~ 432 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 865 Million Total Units Sold.

2020 ~ 864 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 1,729 Million Total Units Sold.

By the Year 2020 "HD" Radio Use reaches Saturation
with roughly an "HD" in every Home and in every Car.

Steve - I don't have to be For -or- Against Something
to Honestly Evaluate It. Wishing that IBOC and "HD"
Radio will Fail : Ain't Gona Make It Fail.

IBOCcrock presented some 'numbers' and claimed
that those 'numbers' met that IBOC "HD" Radio is
Doomed to Failure : Those same Numbers can Mean
a Slow and Steady Growth for IBOC "HD" Radio for a
Decade of more. -ps- You don't have to like the Numbers
to give them an Honest Look.

As I have said before IBOC "HD" Radio will Succeed
or Fail with it's Public Acceptance of FM "HD" Radio
and AM/MW "HD" Radio will simply be dragged along
with FM "HD" Radio.

FM "HD" Radio is not about better Audio Sound :
Is is about a Second 'Sellable" Audio Stream [HD-2]
for the Radio Station to Market to Consumers and
Sell to Advertisers.

What FM "HD" Radio needs is a Killer Application to
make the HD-2 Radio Audio Stream "That Something"
that Radio Listeners {Audio Consumers} both
WANT and NEED !

Presently there is Only One Audio Product that
America's Listening Consumers Want-and-Need
more than Radio :
It Ain't Talk Radio.
It Ain't Music Radio.
It's More Common Then Both -and- American's
Listening Consumers Listen to "IT" more than
all types and kinds of Radio combined.

It Is ________________________________ [.]

it's a 'vision' thing and these forward looking statements
are based on sheer conjecture on my part ~ RHF
  #8   Report Post  
Old February 18th 08, 12:50 PM posted to rec.radio.shortwave
external usenet poster
 
First recorded activity by RadioBanter: Feb 2008
Posts: 2
Default Point-of-Fact : Consumers Are Buying "HD" Radios ! - How Is ThisBad News For "HD" Radio ?

RHF wrote:
On Feb 17, 8:09 pm, Steve wrote:

- S N I P -

- RHF, you are rooting for HD?

-r- NO [.]

- I almost can't believe my eyes.

-r- Open Your Eyes to the Reality that "HD" Radio Ain't
Going Away Soon -and- Very Well May Be Here Forever.

- It's like hearing Greenpeace root for increased use of fossil
fuels.

GreenPeace might Work Harder to Save a Living Fossil :
Then to Protect a Dead One. {In Life There Are Choices.}

Steve - Understand that the Radio Industry is "COMMITTED"
Big Time to the IBOC Scheme by iBiquity that is commonly
called "HD" Radio; and has put it's Money and Resources
behind it with a Transition Plan that goes on for Years.

1 - When FM Radio came about the AM/MW Radio Stations
Opposed It : Not So with "HD" Radio - Corporate AM/MW
Radio is On-Board the "HD" Radio Band-Wagon.

2 - When FM-Stereo Radio came along AM/MW Radio
Stations tried a few different AM-Stereo 'schemes' but
with NO Industry Standard AM-Stereo Failed due to
FCC and Industry Mismanagement : Not So with "HD"
Radio, both the AM/MW Industry and the FCC are
behind IBOC as a Standard for both AM/MW and FM
"HD" Radio Broadcasting. {They Both Learned from the
AM-Stereo Fiasco.}

3 - They is Solid Radio Broadcast Corporate 'Commitment'
to the IBOC Scheme for both AM/MW and FM "HD" Radio.
Perhaps 100 Times the Amount 'committed' to early FM
Radio Broadcasting. Perhaps 10 Times the Amount that
was 'committed' to early FM-Stereo and AM-Stereo Radio
Broadcasting. {Inflation Adjusted Dollars} IBOC "HD"
Radio has the Financial Backing to be Successful and
the Long Term Commitment to simply let it succeed
over many years.

4 - As I have said before IBOC "HD" Radio will Succeed
or Fail with it's Public Acceptance of FM "HD" Radio
and AM/MW "HD" Radio will simply be dragged along
with FM "HD" Radio.

5 - FM "HD" Radio is not about better Audio Sound :
Is is about a Second 'Sellable" Audio Stream [HD-2]
for the Radio Station to Market to Consumers and
Sell to Advertisers. {Radio It's About Business.}

6 - What FM "HD" Radio needs is a Killer Application to
make the HD-2 Radio Audio Stream "That Something"
that Radio Listeners {Audio Consumers} both WANT
and NEED !

reality may indeed 'suck' {reality sucks}
-but- just because something 'sucks'
don't mean that it will fail ~ RHF

EXAMPLE : MicroSoft Sucks. -v- Apple is Super.
But MicroSoft is # 1 in a Two Horse Race where
Apple is a Distant # 3 in Market Share and Sales
Volume.
.
CAUTION : This Post Has Not Been "Approved"
-by- Telamon. - http://tinyurl.com/yshplv
-ps- So Read It Only -If- You Are "Clueless".
-back-at-cha- Teli-Cry-Baby that is # 239 for the Month.
.

RHF:

Unless the radio stations can improve content and sound quality. More
and more people will switch to Sirius or XM or just use the CD or I
POD/MP3 connections included with most new car sound systems.
I am going to be one of them.
I wasted over $175 on the Sangean receiver to discover not only the
sound causes me to shut it off after a half hour, but the secondary
content is throw away on most of the stations except public radio
offerings.
I have several co-workers who have and love their sat. receivers and
the sound is much improved over so called HD-sound. I can enjoy
listening to Sirius's offerings.
I used to listen to a AM-stereo station that to my ears almost matched
the fidelity of the FM stations. Now that it switched to the HD
broadcast it sounds like listening to the MUSZAC offerings while being
put on hold on the telephone on my analog receiver. The Sangean cannot
decode the HD content at all and the analog portion is also much like my
previous description of auto receiver.
There is nothing currently on local radio especially HD to me spring for
a new HD receiver.
Ken I.

  #9   Report Post  
Old February 18th 08, 08:13 PM posted to rec.radio.shortwave
RHF RHF is offline
external usenet poster
 
First recorded activity by RadioBanter: Jun 2006
Posts: 8,652
Default (OT) : "HD" Radios ! - The Un-Qualified Comments by a Simple Consumerof 'Free' Over-the-Air AM & FM Radio

"HD" Radios ! - The Un-Qualified Comments by a
Simple Consumer of 'Free' Over-the-Air AM & FM Radio
http://groups.google.com/group/hd-ra...065b770e048027

On Feb 18, 3:50 am, Kenneth Isham wrote:
Point-of-Fact : Consumers Are Buying "HD" Radios !
- How Is This Bad News For "HD" Radio ?
http://groups.google.com/group/rec.r...6895e5674967b4

= = = S N I P = = =

- Unless the radio stations can improve content and sound quality.

Radio Sound - See # 5
5 - FM "HD" Radio is not about better Audio Sound :
It is about a Second 'Sellable" Audio Stream [HD-2]
for the Radio Station to Market to Consumers and
Sell to Advertisers. {Radio It's About Business.}

IMHO - "HD" Radios sound quality is 'good enough' for
the vast majority of Radio Listeners. How much better
can a Radio sound in most moving Cars and Truck;
and in the average Room in a Home.

Reality Sucks - Radio Listeners are Lazy Audio Content
Consumers. It can't get much eaiser than Radio. Buy
a Radio and plug it in. Turn-It-On and Tune-it-In and
Just Listen. Now Extra Costs and Not Extra Work.

Radio Content - See # 6
6 - What FM "HD" Radio needs is a Killer Application to make
the HD-2 Radio Audio Stream "That Something" that Radio
Listeners {Audio Consumers} both WANT and NEED !

IMHO - "HD" Radio {Digital FM Radio} needs new HD-2
Audio Content that is marketable to Radio Listeners and
Sellable to to Advertisers. To first Maintain and then to
Grow their Market Share in the Age of New Media.

- More and more people will switch to Sirius or XM or just
- use the CD or I POD/MP3 connections included with
- most new car sound systems.

Sirius and XM Satellite Radio require Extra Cost and some
Specialized Equipment.

BONUS - Your Homes [Hidden] Source of Digital Audio :
Most American Consumers already have a Second Audio
Source within their Homes that is Commercial Free Audio
and it comes to them in the form of Cable TV or Satellite
TV "Digital" {Can We All Say "HD"} Sound. Usually 40 or
More Digital {TV} Audio Channels to 'choose' from; which
is on the Average more than most Metro Area Radio 'choice'
options available to Free Over-the-Air Radio Listeners.
Presently these Digital {TV} Audio Channels are limited to
Music; but if they Added the Big-5 Talk Radio Networks to
their Line-Up It could attract many more Radio Listeners to
the Digital {TV} Audio Channels. Note - The Big-5 Talk Radio
Network Audio Streams would NOT be Commerical Free.

- I am going to be one of them.

Good - That is Your 'Choice' that you have to make for yourself.

- I wasted over $175 on the Sangean receiver to discover not
- only the sound causes me to shut it off after a half hour,
- but the secondary content is throw away on most of the
- stations except public radio offerings.

Tell Me About It - I Live Beyond the AM/MW "HD" Radio
10 mv/m Contour and FM "HD" Radio 64 dbu Contour.
How Do You Spell "HD" Radio Out Here : NO SIGNAL !
and DROP-OUTS ! - {The Blinking Blue Light}

YES - Presently FM "HD" Radio has not 'found' a KILLER APP
for their HD-2 Digital Audio Streams.

- I have several co-workers who have and love their sat.
- receivers and the sound is much improved over so called
- HD-sound. I can enjoy listening to Sirius's offerings.

-IF- XM and SIRIUS Satellite Radio is Your Thing - Enjoy It !

- I used to listen to a AM-stereo station that to my ears
- almost matched the fidelity of the FM stations. Now that
- it switched to the HD broadcast it sounds like listening to
- the MUSZAC offerings while being put on hold on the
- telephone on my analog receiver.

Yes - AM "HD" Radio presently has both Audio Processing
{Sound Quality just Does Not Sound Right} Problems which
can be Fixed and Co-Channel Interference Problems which
Only will be Fixed {Masked} by Consumers Using new "HD"
Radios versus older Analog Radios; at least in Metro Areas
where the "HD" Radio Signals are Strong and the vast majority
of Radio Listeners are listening to 'Local' Radio Stations.

Once Again Reality Sucks : The Technical Solution to the
Interference heard by most AM/MW Analog Radio Listeners
is a 'New' "HD" {IBOC" Radio. It's Digital Technology functions
in a manner that allows for a 'cleaner' Digital Signal to be
Heard then the 'dirty' Analog Signal that IBOC Creates.

OOPS ! - Another one of "HD" Radios 'dirty' Little Secrets :
As more AM/MW & FM Radio Listeners {Audio Consumers}
start to experience IBOC Interference on their old Analog
AM/FM Radios : They will be told to Up-Grade to newer
"HD" Radios and that will solve their Problems : And It Will
-if- They Live in Metro Areas with Good Local Reception
-and- They Only Listening to 'Local' Radio Stations in their
Area.

These Local Area AM/FM Radio Listeners : Who Do In-Fact
Simply Listen To Local AM/FM Radio are the Vast Majority
of Radio's Audio Consumers and most likely add-up-to 95.5%
of all Radio Listeners Nation-Wide in the USA. Even -if-
the number was 68.3% that would mean that 2-out-of-3 of
American Radio's Audio Consumers would be better served
by "HD" Radio. {At Least on Paper} This is what the Radio
Broadcast Industry {Corporate Media} is Selling and the FCC
is Buying into with iBiquity IBOC Scheme.

- The Sangean cannot decode the HD content at all and the
- analog portion is also much like my previous description
- of auto receiver.

I don't have an Answer for either.

- There is nothing currently on local radio especially HD
- to me spring for a new HD receiver.

IMHO - That would be a Good Short Term (1~3 Year) Decision;
and during that time frame XM or SIRIUS Satellite Radio may
be your easier Audio Consumer 'Choice'.

Ken I.

(OT) : "HD" Radios ! - The Un-Qualified Comments by a
Simple Consumer of 'Free' Over-the-Air AM & FM Radio
http://groups.google.com/group/hd-ra...065b770e048027
  #10   Report Post  
Old February 19th 08, 12:42 AM posted to rec.radio.shortwave
RHF RHF is offline
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First recorded activity by RadioBanter: Jun 2006
Posts: 8,652
Default IBOC : Wishing That IBOC Will Fail : Ain't Going to Make IBOC Fail

IBOC : Wishing That IBOC Will Fail : Ain't Going to Make IBOC Fail
http://groups.google.com/group/hd-ra...d06d283fd82571

On Feb 18, 6:18 am, Steve wrote:
Point-of-Fact : Consumers Are Buying "HD" Radios !
- How Is This Bad News For "HD" Radio ?
http://groups.google.com/group/rec.r...f1ead84fa7501e
- - On Feb 18, 2:08 am, RHF wrote:

- S N I P -

- - Steve - I don't have to be For -or- Against Something
- - to Honestly Evaluate It. Wishing that IBOC and "HD"
- - Radio will Fail : Ain't Gona Make It Fail.

- No, but I get the sense that you are wanting to promote
- HD radio simply because you're posting about it here,
- on a shortwave group.

Actually from a Google perspective this Message Thread
begain with the Post by IBOCcrock :
"Consumers, Wall Street Not Buying HD!"
http://groups.google.com/group/rec.r...5cef54a0f5da19

IBOCcrock has Posted around 750+ Messages related
to IBOC, and may be about 250 of those Messages that
He has Originated were about IBOC with an Anti-IBOC
Theme / Slant.

BUT ONE DARES TO CRITICIZE HIM FOR DOING SO
-because- Even though IBOC Ain't Shortwave Radio almost
Everyone here on Rec.Radio.Shortwave Newsgroup just
Loves-to-Hate IBOC "HD" Radio -because- It Does Destroy
Much of What is Left of AM/MW Radio DXing.

=But= Wishing that IBOC will Fail* : Ain't Going to Make
IBOC Fail +plus+ As others here have stated the is
Significant Radio Broadcaster $upport at the Corporate
Media Level for IBOC and the FCC $upports IBOC too.
* Hard to Fail when both Corporate Dollar$ and the US
Government Dollar$ are behind IBOC "HD" Radio.

- That's your prerogative, but I personally don't get it.

I Don't Have To Like It {Yes IMHO IBOC $ucks} :
To-Get-It ! {IBOC Most Likely Is Here To $tay}

- - IBOCcrock presented some 'numbers' and claimed
- - that those 'numbers' met that IBOC "HD" Radio is
- - Doomed to Failure : Those same Numbers can Mean
- - a Slow and Steady Growth for IBOC "HD" Radio for a
- - Decade of more. -ps- You don't have to like the Numbers
- - to give them an Honest Look.

- Giving the numbers an honest look means looking at more
- than the numbers themselves. It means looking at the
- development of Wimax and the fate (good or bad) of satellite
- radio. It means looking at the fact that HD doesn't address
- any of the real (i.e., programming) problems that explain the
- current sad state of much commercial broadcast radio.

I simply presented a Set-of-Numbers {a possibility} that
-if- they occured could show a slow progressive time-line
to the Public Acceptance of IBOC "HD" Radio as a
Transitional Evolution from Analog Broadcastion to Digital
Broadcasting in the same sort of disorderly process that
marked the change of from AM {Only} Radios to AM/FM
Radios and the follow-on change from AM/FM Radios to
AM/FM-Stereo Radios and the Oops of AM-Stereo Radio.
[ Things Happen -and- Not Necessarily for Good Reasons. ]

-ps- History Often Repeats Itself and this Time Radio
Broadcasters at the Corporate Media Level and the FCC
at the Federal Government Level are Helping IBOC "HD"
Radio along like they never did for : FM Radio; FM-Stereo
Radio; and they seem to have learned the Lesson of the
Failed AM-Stereo Radio.

- If broadcasters had vision, we wouldn't even need to be
- talking about HD.

What they may lack in "The Vision Thing" (1) they make up for in
the Economic Interest (2) and Public Image Making Thing (3)
along with Capital Resources (4) and their Political Muscle (5).
[ Four-out-of-Five Ain't Bad = $U˘˘E$$]
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