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From Tom Taylor's newsletter today:
What’s happening with Clear Channel and HD Radio? One T-R-I reader says “check the website.” Actually, what Fred Stiening of StreamingRadioGuide.com really says is – you can no longer tell from a CC station website what they’re offering on their HD-2 or HD-3 signals. Is that good for HD? Here’s his take – “Clear Channel was probably the most aggressive company trying to raise consumer awareness of HD Radio to achieve critical mass for the technology. But about two months ago, Clear Channel restructured their entire HD lineup. Originally, each station's website had the HD streams identified with that station and city (although they were mostly just selected from a group of genres, all playing the same preprogrammed music with computers). But at least they made the pretense of localism. Now, if you visit the HD radio station of a Clear Channel web site, it just lists a selection of national simulcast streams, most of which have no correlation with the station's own audience - with no identification of which stream is even carried on that specific radio station's real HD channel. For example, here's the site for WMMS, Cleveland. As a result, for StreamingRadioGuide.com, I've stopped classifying HD2/HD3 channels by genre for Clear Channel's stations.” Stiening’s site is very handy, by the way – topline, he shows that 43% of the 15,320 stations in his universe are streaming, and he breaks down streaming by formats. Check it here. (SOURCE: http://boards.radio-info.com/newslet...-12152008.html) ANALYSIS: This is the beginning of the end for "HD" radio. If Clear Channel isn't even bothering to put accurate info about their HD-2 and -3 streams on their station websites, why would they spend millions on new transmitters they'd need for a tenfold increase in the power of their FM IBOC side channels? Thomas H. Lee Partners and Bain Capital Partners, the two private equity outfits that bought Clear Channel this year, have plenty of other financial worries. Okaying a major capital expeniture for something with a a proven lack of consumer appeal is low on their "to do" list, if it appears at all. "HD" radio has been on life support along. You might say it's the Terry Schiavo of technologies. It has absolutely no chance of surviving on its own. But if Clear Channel executives are too blind to pull the plug on this hopeless case, it looks like the "invisible hand" of the market, acting through Lee and Bain, will do it for them. Hey - better concentrate on those third-world countries that don't know any better! LMFAO!!! |
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