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Eduardo - Revenue Falls 20 Percent In November
"Revenue Falls 20 Percent In November"
NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? |
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Eduardo - Revenue Falls 20 Percent In November
On Dec 23, 6:33 pm, PocketRadio wrote:
"Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? |
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Eduardo - Revenue Falls 20 Percent In November
wrote in message ... On Dec 23, 6:33 pm, PocketRadio wrote: "Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? It has nothing to do with HD radio. However, as I said, any expense item that can be cut right now will be, just as it is at General Electric or Johnson & Johnson... and that means HD, streaming, websites, overnight jocks, vans, promotion, travel and anything else "shrinkable." |
#4
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Eduardo - Revenue Falls 20 Percent In November
David Eduardo wrote: wrote in message ... On Dec 23, 6:33 pm, PocketRadio wrote: "Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? It has nothing to do with HD radio. However, as I said, any expense item that can be cut right now will be, just as it is at General Electric or Johnson & Johnson... and that means HD, streaming, websites, overnight jocks, vans, promotion, travel and anything else "shrinkable." Your job... |
#5
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Eduardo - Revenue Falls 20 Percent In November
On Dec 24, 2:32�am, "David Eduardo" wrote:
wrote in message ... On Dec 23, 6:33 pm, PocketRadio wrote: "Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? It has nothing to do with HD radio. However, as I said, any expense item that can be cut right now will be, just as it is at General Electric or Johnson & Johnson... and that means HD, streaming, websites, overnight jocks, vans, promotion, travel and anything else "shrinkable."- Hide quoted text - - Show quoted text - Yea, it does - stations won't be able to afford the new transmitters/ antennas, if the 10db power increase is approved for FM-HD. |
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Eduardo - Revenue Falls 20 Percent In November
"PocketRadio" wrote in message ... Yea, it does - stations won't be able to afford the new transmitters/ antennas, if the 10db power increase is approved for FM-HD. A large percentage of stations believe the technical sacrifices on this increase do not justify the potential gains today. The interference to in-market second adjacents may be too severe to tolerate, and the gains not quantifiable today. |
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Eduardo - Revenue Falls 20 Percent In November
On Dec 24, 10:55�am, "David Eduardo" wrote:
"PocketRadio" wrote in message ... Yea, it does - stations won't be able to afford the new transmitters/ antennas, if the 10db power increase is approved for FM-HD. A large percentage of stations believe the technical sacrifices on this increase do not justify the potential gains today. The interference to in-market second adjacents may be too severe to tolerate, and the gains not quantifiable today. "FCC to Consider Raising FM-HD Power Levels" "Why would radio stations take the risk of degrading the quality of their existing analog service in order to pimp a flawed technology which nobody's listening to? It's almost as if the strategy of the HD Radio Alliance is to degrade analog radio service in order to force digital adoption - kind of a variant on the 'we had to destroy the village to save it' rationale." http://tinyurl.com/67bgv7 I'de say appove it, then watch FM turn into the same situation as AM- HD - but this time, there will be lawsuits: "Comments of Simmons Media Group, LLC" "Large-market and large-group stations with more resources will be the most likely to increase digital operating power, leaving small-market, rural, and family-owned analog broadcasters to lose revenues from interference while undertaking large attorney and engineering fees to fight digital interference at the FCC." http://tinyurl.com/6fmcx4 Hasn't Struble done a wonderful job pitting broadcasters against one another. IBOC will eventually destroy the radio industry. Struble must a a real hate of the industry. |
#8
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Eduardo - Revenue Falls 20 Percent In November
"David Eduardo" wrote in message ... "PocketRadio" wrote in message ... Yea, it does - stations won't be able to afford the new transmitters/ antennas, if the 10db power increase is approved for FM-HD. A large percentage of stations believe the technical sacrifices on this increase do not justify the potential gains today. The interference to in-market second adjacents may be too severe to tolerate, and the gains not quantifiable today. So now you admit that IBOC is a QRM generator?? |
#9
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Eduardo - Revenue Falls 20 Percent In November
On Dec 23, 6:33 pm, PocketRadio wrote:
"Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? So what? TV station revenue is down. Auto companies revenue is down. The whole economy is down. With businesses going under every day, you should expect this to happen with radio advertising. No surprise here. When the economy recovers, so will the advertising income. That's not to say that radio advertising income will ever be what it was a few years ago, but it will recover somewhat with the economy recovery. So the stats for November are really worthless as an argument against radio or HD radio. |
#10
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Eduardo - Revenue Falls 20 Percent In November
On Dec 23, 11:29 pm, wrote:
On Dec 23, 6:33 pm, PocketRadio wrote: "Revenue Falls 20 Percent In November" NEW YORK -- December 22, 2008: November showed the worst revenue numbers in a long, down year, the RAB reports: Radio revenue was off by 20 percent compared to November 2007. Local fell 21 percent last month, with national off 24 percent, with local and national combining for a 22 percent decline. Off-air revenue, which has risen most months this year, crept up again in November, rising 1 percent. The November dropoff follows reports that grand-total revenue was down 10 percent in October and 8 percent in September. The RAB bases its local and national figures on about 100 markets as reported by Miller Kaplan Arase & Co. http://www.radioink.com/HeadlineEntr...&pt=todaysnews Eduardo - can you spin this in a positive way for HD Radio? So what? TV station revenue is down. Auto companies revenue is down. The whole economy is down. With businesses going under every day, you should expect this to happen with radio advertising. No surprise here. When the economy recovers, so will the advertising income. That's not to say that radio advertising income will ever be what it was a few years ago, but it will recover somewhat with the economy recovery. So the stats for November are really worthless as an argument against radio or HD radio. The point is - radio is so strapped that a 20% drop puts pressure on an already stressed industry. Radio is just trying to keep its head above water. In that sense 20% IS significant. Isn't that right Eduardo. |
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