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Frank Dresser wrote:
Yes, but if the second station doesn't increase revenues by increasing audience, the money is wasted. Not that broadcasters haven't wasted money like that before, they used to simulcast their AM programming on FM. But the FCC didn't like simulcasting, and pretty much stopped it. True, though then again is that different from IBOC? (admittedly IBOC is probably cheaper, though again if IBOC is accomplished at the expense of massive interference, will that really help the bottom line?) AM IBOC has been around for a year or two, and it's still something of a novelty. It doesn't seem to be taking off as quickly as AM Stereo, and there aren't many receivers available, yet. True. I also don't know if there's much of a market for digital radios which receive the same old stuff that any old cheap radio receives. Maybe if all the radios were the same price, but IBOC hopes to make money on licensing fees. And again true. -- Doug Smith W9WI Pleasant View (Nashville), TN EM66 http://www.w9wi.com |