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KØHB May 3rd 05 03:21 PM

Putting ARRL back "mainstream" with hometown hams
 
The growth in numbers of Amateurs over the past decade has been overwhelmingly
via the Technician license. This segment of the Amateur population does not seem
highly attracted to ARRL membership, nor affiliative with the "national
association" nature of ARRL.


Interestingly, however, these new Amateurs are "local joiners". They attach some
importance to public service communications events such as disaster drills,
SkyWarn, flood relief, marathons, parade communications, and similar functions
of a local nature. Interestingly, even though their on-the-air participation is
limited, they represent a significant portion of the crew at Field Day, hamfest
staffs, and similar "local" events. They are also well represented on the
rosters of many local clubs.


Following is a PBI (Partially Baked Idea) to favorably position ARRL (and
Amateur Radio in general) with these newcomers to our hobby.


I propose that the ARRL BoD consider an initiative to attract these newcomers to
an interest in ARRL by establishment of a new "Department of Community Support".


The mission of this department of ARRL would be to organize, train, support, and
nurture a system of tactical communications teams on the LOCAL level. I use the
term "tactical" as opposed to "emergency" intentionally to broaden the scope of
the mission to include a wide variety of community-level communications needs.


This "department" would be outside the current Field Organization, and given
VISIBLE and COMMITTED volunteer leadership at Director or Vice President rank.


Did I hear someone muttering "Isn't that what ARES is all about?" or "Our
current field organization already provides for this." Good points -- ARRL
already has some of the pieces in place, and it looks good on paper.
Unfortunately these "pieces" tend to be scattered around the ARRL organization
and are not linked into a cohesive program. Support and leadership
responsibility, from Newington all the way down to the local level, is often a
collateral duty and the attention level is spotty and often diluted by competing
responsibilities and personal interests. Leadership attention at the SM level
is widely variable, and SM's have a diminished mindshare of the general
membership by the unfortunate H.Q. decision to remove "Section News" from the
national journal of our Association. Without dwelling overlong on the
shortcomings of the current situation, I think we can all agree on four points:


1) A focused national program with Director (or higher) level leadership would
have more impact than the current fragmented attention to "local" Amateur Radio.


2) Such a program, if successful, would give Amateur Radio valuable credibility
in the regulatory and legislative arenas, and with national organizations like
Homeland Security, FEMA, and the Red Cross.


3) Such a program, if successful, would serve to elevate the perceived value of
Amateur Radio with local civil authorities, perhaps softening the effects of
issues like tower ordinances, etc.


4) Such a program, strongly identified with the League, would provide a
membership "attractor" to those classes of Amateurs that are now only locally
"affiliative". Gaining some traction into this huge reservoir of
potential members would be a godsend to the health and growth of ARRL.


What would need to be done to implement such a plan. Here are some "off the top
of my head" thoughts.


-- Define the mission and organizational structure.


-- Many of the people (SEC/EC's, etc) are already in place. The organization
structure would need to include a short chain-of-command headed by a focused
leader at Newington.


-- Move Field Day and SET into this organization as "their" events.


-- Devise a recognition vehicle to give visibility to noteworthy work by
individuals and teams in this Department. This visibility (QST?) should extend
outside the organization to the "general population" of hams as a recruiting
tool.


-- Establish a new periodical (like NCJ for contesters and QEX for
experimenters) to help build a "sense of community" among the participants.


-- Educate local civil authorities about this organization, their capabilities,
and how to best interface with them to take advantage of their capabilities.


In order to build some critical mass and gain traction, the outreach effort to
build these teams should not initially stress ARRL membership for "grassroots"
level players, but rather depend on a strong ARRL identity to build esprit de
corps and lead to an attitude of support and affiliation with the parent
organization. Perhaps appointment to team leadership positions would be
conditioned on ARRL membership.


Obviously a lot of this proposal needs a great deal of "fleshing out" and
refinement, but I present it in the spirit of a "topic for discussion". I'm
sure that the minds gathered here will not be bashful about improving my PBI.


73, de Hans, K0HB
--
http://home.earthlink.net/~k0hb



Michael Coslo May 3rd 05 05:32 PM

KØHB wrote:

The growth in numbers of Amateurs over the past decade has been overwhelmingly
via the Technician license. This segment of the Amateur population does not seem
highly attracted to ARRL membership, nor affiliative with the "national
association" nature of ARRL.


ARRL needs to speak to them.


Interestingly, however, these new Amateurs are "local joiners". They attach some
importance to public service communications events such as disaster drills,
SkyWarn, flood relief, marathons, parade communications, and similar functions
of a local nature. Interestingly, even though their on-the-air participation is
limited, they represent a significant portion of the crew at Field Day, hamfest
staffs, and similar "local" events. They are also well represented on the
rosters of many local clubs.


No argument there. Many of the people I can count on to help with this
sort of thing are the Tech's.


Following is a PBI (Partially Baked Idea) to favorably position ARRL (and
Amateur Radio in general) with these newcomers to our hobby.


I propose that the ARRL BoD consider an initiative to attract these newcomers to
an interest in ARRL by establishment of a new "Department of Community Support".


The mission of this department of ARRL would be to organize, train, support, and
nurture a system of tactical communications teams on the LOCAL level. I use the
term "tactical" as opposed to "emergency" intentionally to broaden the scope of
the mission to include a wide variety of community-level communications needs.


That is a good idea. Tactical communications would serve as a good
training ground.


This "department" would be outside the current Field Organization, and given
VISIBLE and COMMITTED volunteer leadership at Director or Vice President rank.


Did I hear someone muttering "Isn't that what ARES is all about?" or "Our
current field organization already provides for this." Good points -- ARRL
already has some of the pieces in place, and it looks good on paper.
Unfortunately these "pieces" tend to be scattered around the ARRL organization
and are not linked into a cohesive program. Support and leadership
responsibility, from Newington all the way down to the local level, is often a
collateral duty and the attention level is spotty and often diluted by competing
responsibilities and personal interests. Leadership attention at the SM level
is widely variable, and SM's have a diminished mindshare of the general
membership by the unfortunate H.Q. decision to remove "Section News" from the
national journal of our Association. Without dwelling overlong on the
shortcomings of the current situation, I think we can all agree on four points:


1) A focused national program with Director (or higher) level leadership would
have more impact than the current fragmented attention to "local" Amateur Radio.


2) Such a program, if successful, would give Amateur Radio valuable credibility
in the regulatory and legislative arenas, and with national organizations like
Homeland Security, FEMA, and the Red Cross.


3) Such a program, if successful, would serve to elevate the perceived value of
Amateur Radio with local civil authorities, perhaps softening the effects of
issues like tower ordinances, etc.


4) Such a program, strongly identified with the League, would provide a
membership "attractor" to those classes of Amateurs that are now only locally
"affiliative". Gaining some traction into this huge reservoir of
potential members would be a godsend to the health and growth of ARRL.


What would need to be done to implement such a plan. Here are some "off the top
of my head" thoughts.


-- Define the mission and organizational structure.


-- Many of the people (SEC/EC's, etc) are already in place. The organization
structure would need to include a short chain-of-command headed by a focused
leader at Newington.


-- Move Field Day and SET into this organization as "their" events.


-- Devise a recognition vehicle to give visibility to noteworthy work by
individuals and teams in this Department. This visibility (QST?) should extend
outside the organization to the "general population" of hams as a recruiting
tool.


Perhaps if the new hams believed that there was relevancy, they might
join, eh?


-- Establish a new periodical (like NCJ for contesters and QEX for
experimenters) to help build a "sense of community" among the participants.


I have mixed thoughts on this. Perhaps if the other efforts appear to
be working, it would be a good thing. It might be an expensive thing if
the effort were to fall flat.


-- Educate local civil authorities about this organization, their capabilities,
and how to best interface with them to take advantage of their capabilities.


Absolutely. Some effort should be extended toward event coverage also.
I think that there are a lot of groups that do not know about Hams even
offering this sort of coverage. And their other options don't work very
well. But these groups would probably enjoy the tie-in with the civil
work too.


In order to build some critical mass and gain traction, the outreach effort to
build these teams should not initially stress ARRL membership for "grassroots"
level players, but rather depend on a strong ARRL identity to build esprit de
corps and lead to an attitude of support and affiliation with the parent
organization. Perhaps appointment to team leadership positions would be
conditioned on ARRL membership.



Obviously a lot of this proposal needs a great deal of "fleshing out" and
refinement, but I present it in the spirit of a "topic for discussion". I'm
sure that the minds gathered here will not be bashful about improving my PBI.


I do think this is a good idea, and as PBI's go, it is pretty good. I
believe that at some point in the process, advancement should be gently
suggested. I think esprit de corps hinges upon that also.

- Mike KB3EIA -

And tks for something to talk about! 8^)


KØHB May 3rd 05 07:27 PM


"Michael Coslo" wrote in message
...


I believe that at some point in the process, advancement
should be gently suggested. I think esprit de corps hinges
upon that also.


That may be true, or it might not be, but I think it is a completely separate
agenda from pointing ARRL back at "mainstreet America".

In my mind we should leave the question of social-engineering missions to the
regulators (FCC).

73, and thanks for your thoughtful comments,

de Hans, K0HB






K4YZ May 3rd 05 07:54 PM

K0HB Said:

QUOTE:

Did I hear someone muttering "Isn't that what ARES is all about?" or
"Our
current field organization already provides for this." Good points --
ARRL
already has some of the pieces in place, and it looks good on paper.
Unfortunately these "pieces" tend to be scattered around the ARRL
organization
and are not linked into a cohesive program.

UNQUOTE.

Yes, that was my first thought, Hans.

A couple of points of my own.

First of all, there's already flexibility written into the ARES
program to allow for it's implementation based upon local needs or
concerns. The needs of emergency planners in Plymouth, MN or
Winchester, TN are going to be different than those of New York City or
Miami, FL.

I don't see how a nationally directed program could possibly do
anything more than appear to be micromanaging.

Secondly, the ARRL Special Services Club's program already offers
assistance for helping to manage some aspects of club activities,
offers of sponsorship, etc.

What they (the ARRL) COULD do, without creating a whole new
"branch" and field directorship with it, would be to start spending
some more money to get more recruiting materials, including TV/Radio
"commercials" into the field. They could "regionalize" the materials
with pictures of local clubs, landmarks, etc in them to help "identify"
them to the target audience.

Otherwise, I like the ideas.

73

Steve, K4YZ


[email protected] May 3rd 05 08:04 PM


K=D8HB wrote:

.. . . .


Obviously a lot of this proposal needs a great deal of "fleshing out"

and
refinement, but I present it in the spirit of a "topic for

discussion". I'm
sure that the minds gathered here will not be bashful about improving

my PBI.

All warm and fuzzy good Hans but it's another OF's top-down
"reorganizational solution" which I don't see would work any better
than it's predecessors.

The League needs to recognize/concede that it has a serious marketing
problem and address the problem the same way other businesses do in
these situations. They have a product line which isn't selling to a
large sector of their potential buyers. Why? Nobody actually knows. And
nobody will know until the League finds out why the Techs aren't buying
their wares.

Well-run businesses tackle this problem via market research and the
League needs to do a bunch of long-overdue bottom-up market research as
a first step if they expect to get any more real penetration into their
Tech market.

The League should go out into the trenches in volume and, for openers,
start asking all the Techs who are not ARRL members why they aren't
members and what the League needs to do to pry the forty bucks a year
out of them. Then properly analyze the results of the surveys and make
the appropriate changes in their product line. Shuffling SM's duties
around and talking up ham radio to the town burghers, etc., etc. as
"potential solutions" would drive a real marketeer to tears of
laughter. =20

73, de Hans, K0HB


w3rv


robert casey May 3rd 05 09:39 PM



I do think this is a good idea, and as PBI's go, it is pretty good.
I believe that at some point in the process, advancement should be
gently suggested. I think esprit de corps hinges upon that also.


For some reason, when I read "advancement" above, my first thought
was to encourage the Techs to advance to "general" or "extra".
Then they'd get on HF and then have a reason to join a national
club (ARRL). But that reason is kinda stupid. Upgrading
doesn't mean that you'd have to give up the Tech allocations,
so the Techs could still do local stuff even if they did
upgrade. Not like the old days when a Novice upgraded to
Tech and thus lose the Novice allocations (now THAT was
stupid). Where am I going with this? Damm if I know... :-)

- Mike KB3EIA -

And tks for something to talk about! 8^)

You can say that again. Lately this newsgroup was nothing
except mindless flameage... :-)

[email protected] May 3rd 05 10:16 PM

wrote:

The League needs to recognize/concede that it has a serious marketing
problem and address the problem the same way other businesses do in
these situations. They have a product line which isn't selling to a
large sector of their potential buyers. Why? Nobody actually knows.

And
nobody will know until the League finds out why the Techs aren't

buying
their wares.


Here's one big reason:

The League is a *national* organization. Focused mostly on national,
international, and regional issues, and not so much local ones.

Now if a ham's focus and interest are national or international, the
League can have a lot to offer. But at the local level, how much the
ARRL can offer someone depends entirely on who the local folks are.

As a prime example, look at QST. How much of it is devoted to purely
local stuff? Not much - the mag would have to be huge to cover ever
locality in any depth at all. So why should someone whose main interest
in amateur radio is the folks within, say, 50 miles, shell out $40/yr
for a membership?

73 de Jim, N2EY


[email protected] May 3rd 05 10:29 PM


K=D8HB wrote:
The growth in numbers of Amateurs over the past decade has been

overwhelmingly
via the Technician license.


Do you have any numbers to back that up, Hans? The license numbers I
post here every two weeks point back to 2000 but not to 1995.

I agree that since about 1987 or so, most new hams have started out as
Technicians. Maybe even earlier than that. But it's also true that many
of them have gone on to other license classes.

The total number of Technicians and Technician Pluses today is less
than it was 5 years ago.=20

73 de Jim, N2EY


KØHB May 3rd 05 10:48 PM


wrote in message
oups.com...

KØHB wrote:

The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.


.... since about 1987 or so, most new hams
have started out as Technicians.


Jim, we can nit-pick the semantics if you really think that's productive, but
the two statements above both seem to convey the same notion, which we might
more clearly state "Most new hams since 1991 have entered via the Technician
class which is now the largest single license class in the US, comprising almost
half (47.7%) of the population of licensees in this country, nearly equal to the
combined total population of the three higher classes.".

73, de Hans, K0HB





Dee Flint May 3rd 05 11:01 PM


"KØHB" wrote in message
ink.net...
The growth in numbers of Amateurs over the past decade has been
overwhelmingly via the Technician license. This segment of the Amateur
population does not seem highly attracted to ARRL membership, nor
affiliative with the "national association" nature of ARRL.


Interestingly, however, these new Amateurs are "local joiners". They
attach some importance to public service communications events such as
disaster drills, SkyWarn, flood relief, marathons, parade communications,
and similar functions of a local nature. Interestingly, even though their
on-the-air participation is limited, they represent a significant portion
of the crew at Field Day, hamfest staffs, and similar "local" events. They
are also well represented on the rosters of many local clubs.


Following is a PBI (Partially Baked Idea) to favorably position ARRL (and
Amateur Radio in general) with these newcomers to our hobby.


I propose that the ARRL BoD consider an initiative to attract these
newcomers to an interest in ARRL by establishment of a new "Department of
Community Support".


The mission of this department of ARRL would be to organize, train,
support, and nurture a system of tactical communications teams on the
LOCAL level. I use the term "tactical" as opposed to "emergency"
intentionally to broaden the scope of the mission to include a wide
variety of community-level communications needs.


This "department" would be outside the current Field Organization, and
given VISIBLE and COMMITTED volunteer leadership at Director or Vice
President rank.


Did I hear someone muttering "Isn't that what ARES is all about?" or "Our
current field organization already provides for this." Good points -- ARRL
already has some of the pieces in place, and it looks good on paper.
Unfortunately these "pieces" tend to be scattered around the ARRL
organization and are not linked into a cohesive program. Support and
leadership responsibility, from Newington all the way down to the local
level, is often a collateral duty and the attention level is spotty and
often diluted by competing responsibilities and personal interests.
Leadership attention at the SM level is widely variable, and SM's have a
diminished mindshare of the general membership by the unfortunate H.Q.
decision to remove "Section News" from the national journal of our
Association. Without dwelling overlong on the shortcomings of the current
situation, I think we can all agree on four points:


1) A focused national program with Director (or higher) level leadership
would have more impact than the current fragmented attention to "local"
Amateur Radio.


2) Such a program, if successful, would give Amateur Radio valuable
credibility in the regulatory and legislative arenas, and with national
organizations like Homeland Security, FEMA, and the Red Cross.


3) Such a program, if successful, would serve to elevate the perceived
value of Amateur Radio with local civil authorities, perhaps softening
the effects of issues like tower ordinances, etc.


4) Such a program, strongly identified with the League, would provide a
membership "attractor" to those classes of Amateurs that are now only
locally "affiliative". Gaining some traction into this huge reservoir of
potential members would be a godsend to the health and growth of ARRL.


What would need to be done to implement such a plan. Here are some "off
the top of my head" thoughts.


-- Define the mission and organizational structure.


-- Many of the people (SEC/EC's, etc) are already in place. The
organization structure would need to include a short chain-of-command
headed by a focused leader at Newington.


-- Move Field Day and SET into this organization as "their" events.


-- Devise a recognition vehicle to give visibility to noteworthy work by
individuals and teams in this Department. This visibility (QST?) should
extend outside the organization to the "general population" of hams as a
recruiting tool.


-- Establish a new periodical (like NCJ for contesters and QEX for
experimenters) to help build a "sense of community" among the
participants.


-- Educate local civil authorities about this organization, their
capabilities, and how to best interface with them to take advantage of
their capabilities.


In order to build some critical mass and gain traction, the outreach
effort to build these teams should not initially stress ARRL membership
for "grassroots" level players, but rather depend on a strong ARRL
identity to build esprit de corps and lead to an attitude of support and
affiliation with the parent organization. Perhaps appointment to team
leadership positions would be conditioned on ARRL membership.


Obviously a lot of this proposal needs a great deal of "fleshing out" and
refinement, but I present it in the spirit of a "topic for discussion".
I'm sure that the minds gathered here will not be bashful about improving
my PBI.


73, de Hans, K0HB
--
http://home.earthlink.net/~k0hb


Overall I like the ideas. So who is going to take on the job of
spearheading this. It's going to take someone willing to take the time and
effort to work with bulldog determination to work with the ARRL (and push
the ARRL) and make it happen.

Dee D. Flint, N8UZE



Dee Flint May 3rd 05 11:17 PM


"KØHB" wrote in message
ink.net...

wrote in message
oups.com...

KØHB wrote:

The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.


.... since about 1987 or so, most new hams
have started out as Technicians.


Jim, we can nit-pick the semantics if you really think that's productive,
but the two statements above both seem to convey the same notion, which we
might more clearly state "Most new hams since 1991 have entered via the
Technician class which is now the largest single license class in the US,
comprising almost half (47.7%) of the population of licensees in this
country, nearly equal to the combined total population of the three higher
classes.".

73, de Hans, K0HB



In any activity it would be normal for the "beginners" group to be the
largest segment. There are always a lot of people who start activities but
then drop out for a wide variety of reasons.

Dee D. Flint, N8UZE



KØHB May 3rd 05 11:31 PM


"Dee Flint" wrote


In any activity it would be normal for the "beginners" group to be the largest
segment. There are always a
lot of people who start activities but then drop out
for a wide variety of reasons.


Astute observation. It would be nice to find a way reduce that "first termer"
attrition by promoting an atmosphere which reinforces the reasons they took the
time and trouble to come aboard. To steal an idea from marketing, "It's usually
a lot easier and cheaper to keep an old customer than to identify and recruit a
new one."

73, de Hans, K0HB




KØHB May 3rd 05 11:36 PM


"Dee Flint" wrote in message
...


Overall I like the ideas. So who is going to take on the job of spearheading
this.


As many of us as possible!

But it might not be as big a battle as you'd guess. I posted this same idea on
QRZ.COM this morning and within the hour received a phone call from W5JBP. We
spent a full half-hour exploring the PBI.

73, de Hans, K0HB







Mike Coslo May 4th 05 12:03 AM

KØHB wrote:
wrote in message
oups.com...

KØHB wrote:


The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.



.... since about 1987 or so, most new hams
have started out as Technicians.



Jim, we can nit-pick the semantics if you really think that's productive, but
the two statements above both seem to convey the same notion, which we might
more clearly state "Most new hams since 1991 have entered via the Technician
class which is now the largest single license class in the US, comprising almost
half (47.7%) of the population of licensees in this country, nearly equal to the
combined total population of the three higher classes.".


Even if we do pick the nits, you have a point that is valid. A lot of
Technicians elect not to join the ARRL.

During the time that I was a Tech, I didn't think that the league was
relevant to what I was doing in Ham radio.

You know, stuff like helping with walkathons, 4-H events, Bike races....

Sound familiar to what you wrote? For about 2 years, the type of Ham
you spoke of was ME.

After I got my General license, I decided that ARRL was relevant to my
new interests.

And personal experience, not just opinion, is why I agree with you.

Event support is an overlooked area. Instead of the sometimes
(rightfully so) rigid protocols of the serious emergency work, it allows
the new guys and gals to get used to the idea of communications with
other people. We handle traffic, call for and receive assistance for the
occasional boo-boo, and occasional serious problem, but in a more
relaxed atmosphere. This is great for the new folks. It needs to be
encouraged.

- Mike KB3EIA -

Mike Coslo May 4th 05 12:10 AM

Dee Flint wrote:

"KØHB" wrote in message
ink.net...

wrote in message
groups.com...

KØHB wrote:


The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.


.... since about 1987 or so, most new hams
have started out as Technicians.


Jim, we can nit-pick the semantics if you really think that's productive,
but the two statements above both seem to convey the same notion, which we
might more clearly state "Most new hams since 1991 have entered via the
Technician class which is now the largest single license class in the US,
comprising almost half (47.7%) of the population of licensees in this
country, nearly equal to the combined total population of the three higher
classes.".

73, de Hans, K0HB




In any activity it would be normal for the "beginners" group to be the
largest segment. There are always a lot of people who start activities but
then drop out for a wide variety of reasons.


Every person that drops out is one small failure on our part.

We need to cultivate these new folk into the ARS. They are a resource
that is being largely ignored by the "better Hams".

- Mike KB3EIA -

Cmd Buzz Corey May 4th 05 12:39 AM

Bill Sohl wrote:


From the different organizations I've been involved with, I think the
larger beginner "drop-out" is just a truth of human nature. I've seen it
in scouting, college, classic car clubs, etc. Exactly why newcomers move
on to other pursuits is one of life's mysteries in most cases.

Cheers,
Bill K2UNK


With many people as soon as the new wears off and their initial
curiosity is satisfied, they move on to something new. Call it a short
attention span I guess.

Cmd Buzz Corey May 4th 05 12:43 AM

bb wrote:



You're a bit early. The Novice was the entry level license at that
time. Technician was the consolation prize for passing the General
exam, but failing the 13wpm exam.


Which still granted one the Novice privilege. Someone earlier posted
that when the Novice upgraded he lost Novice priviledges. Not so.

bb May 4th 05 01:04 AM


wrote:

The League should go out into the trenches in volume and, for

openers,
start asking all the Techs who are not ARRL members why they aren't
members and what the League needs to do to pry the forty bucks a year
out of them. Then properly analyze the results of the surveys and

make
the appropriate changes in their product line. Shuffling SM's duties
around and talking up ham radio to the town burghers, etc., etc. as
"potential solutions" would drive a real marketeer to tears of
laughter.

w3rv


I just received the reminder that I asked for when my membership is due
to expire. If I make it to Dayton I'll renew. If I don't, I won't. I
almost read last month's QST. I won't miss it.


bb May 4th 05 01:10 AM


wrote:
wrote:

The League needs to recognize/concede that it has a serious

marketing
problem and address the problem the same way other businesses do in
these situations. They have a product line which isn't selling to a
large sector of their potential buyers. Why? Nobody actually knows.

And
nobody will know until the League finds out why the Techs aren't

buying
their wares.


Here's one big reason:

The League is a *national* organization. Focused mostly on national,
international, and regional issues, and not so much local ones.


Hmmmm? Why have they formed Divisions and Sections, ARES and NTS?

Now if a ham's focus and interest are national or international, the
League can have a lot to offer. But at the local level, how much the
ARRL can offer someone depends entirely on who the local folks are.

As a prime example, look at QST. How much of it is devoted to purely
local stuff? Not much - the mag would have to be huge to cover ever
locality in any depth at all. So why should someone whose main

interest
in amateur radio is the folks within, say, 50 miles, shell out $40/yr
for a membership?

73 de Jim, N2EY


The ARRL has made an effort to get web pages up for each division and
section. That is the method they use of distributing regional and
local information.


bb May 4th 05 01:19 AM


Mike Coslo wrote:
K=D8HB wrote:
wrote in message
oups.com...

K=D8HB wrote:


The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.



.... since about 1987 or so, most new hams
have started out as Technicians.



Jim, we can nit-pick the semantics if you really think that's

productive, but
the two statements above both seem to convey the same notion, which

we might
more clearly state "Most new hams since 1991 have entered via the

Technician
class which is now the largest single license class in the US,

comprising almost
half (47.7%) of the population of licensees in this country, nearly

equal to the
combined total population of the three higher classes.".


Even if we do pick the nits, you have a point that is valid. A lot

of
Technicians elect not to join the ARRL.

During the time that I was a Tech, I didn't think that the league

was
relevant to what I was doing in Ham radio.

You know, stuff like helping with walkathons, 4-H events, Bike

races....

Sound familiar to what you wrote? For about 2 years, the type of Ham


you spoke of was ME.

After I got my General license, I decided that ARRL was relevant to

my
new interests.


You echo Len's observation. The ARRL is about HF radio using Morse
Code.


Bill Sohl May 4th 05 01:50 AM


"KØHB" wrote in message
ink.net...

"Dee Flint" wrote
In any activity it would be normal for the "beginners" group
group to be the largest segment. There are always a
lot of people who start activities but then drop out
for a wide variety of reasons.


Astute observation. It would be nice to find a way reduce that "first
termer" attrition by promoting an atmosphere which reinforces the reasons
they took the time and trouble to come aboard. To steal an idea from
marketing, "It's usually a lot easier and cheaper to keep an old customer
than to identify and recruit a new one."
73, de Hans, K0HB


From the different organizations I've been involved with, I think the
larger beginner "drop-out" is just a truth of human nature. I've seen it
in scouting, college, classic car clubs, etc. Exactly why newcomers move
on to other pursuits is one of life's mysteries in most cases.

Cheers,
Bill K2UNK



Bill Sohl May 4th 05 01:54 AM


"Mike Coslo" wrote in message
...
Dee Flint wrote:

"KØHB" wrote in message
ink.net...

wrote in message
egroups.com...

KØHB wrote:


The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.

.... since about 1987 or so, most new hams
have started out as Technicians.

Jim, we can nit-pick the semantics if you really think that's productive,
but the two statements above both seem to convey the same notion, which
we might more clearly state "Most new hams since 1991 have entered via
the Technician class which is now the largest single license class in the
US, comprising almost half (47.7%) of the population of licensees in this
country, nearly equal to the combined total population of the three
higher classes.".
73, de Hans, K0HB


In any activity it would be normal for the "beginners" group to be the
largest segment. There are always a lot of people who start activities
but then drop out for a wide variety of reasons.


Every person that drops out is one small failure on our part.


I wouldn't take it that seriously. Lots of folks start something
new only to learn it isn't their "cup of tea." Now if they
drop because others in the hobby (whatever the hobby) didn't
welcome them or otherwise treated them in an unwelcome manner...
then that is a shame and a failure.

We need to cultivate these new folk into the ARS. They are a resource that
is being largely ignored by the "better Hams".
- Mike KB3EIA -


Agree...We should always be encouraging new blood.

Cheers,
Bill K2UNK




KØHB May 4th 05 01:59 AM


"bb" wrote

The ARRL is about HF radio using Morse Code.


Bull****.





bb May 4th 05 02:01 AM


wrote:
K=D8HB wrote:
The growth in numbers of Amateurs over the past decade has been

overwhelmingly
via the Technician license.


Do you have any numbers to back that up, Hans? The license numbers I
post here every two weeks point back to 2000 but not to 1995.

I agree that since about 1987 or so, most new hams have started out

as
Technicians.


You're a bit early. The Novice was the entry level license at that
time. Technician was the consolation prize for passing the General
exam, but failing the 13wpm exam.

Maybe even earlier than that. But it's also true that many
of them have gone on to other license classes.

The total number of Technicians and Technician Pluses today is less
than it was 5 years ago.
=20
73 de Jim, N2EY


That doesn't surprise me.


[email protected] May 4th 05 04:01 AM

wrote:
wrote:

The League needs to recognize/concede that it has a serious

marketing
problem and address the problem the same way other businesses do in
these situations. They have a product line which isn't selling to a
large sector of their potential buyers. Why? Nobody actually knows.

And
nobody will know until the League finds out why the Techs aren't

buying
their wares.


Here's one big reason:

The League is a *national* organization. Focused mostly on national,
international, and regional issues, and not so much local ones.

Now if a ham's focus and interest are national or international, the
League can have a lot to offer. But at the local level, how much the
ARRL can offer someone depends entirely on who the local folks are.


Which is almost entirely a function of the quality of the leadership of
the local clubs and the time and effort they have available to put into
the clubs. Which the League can't control or do anything about no
matter how they reshuffle the organization and event charts in
Newington. Beyond that the facts are that the League has only managed
to sign up ~20% of all licensees in this country nocodes thru 20wpm
Extras and some uncounted huge number of those aren't members of local
clubs either. There's nothing new about any of it, this whole topic
area has been massaged into oblivion many times in the past and it'll
come up again after this minor cycle of angst peters out.

As a prime example, look at QST. How much of it is devoted to purely
local stuff? Not much - the mag would have to be huge to cover ever
locality in any depth at all. So why should someone whose main

interest
in amateur radio is the folks within, say, 50 miles, shell out $40/yr
for a membership?


That question has already been answered by a several hundred thousand
zipped-up wallets.

Don't get me wrong though. I'm quite firmly convinced that the ARRL can
and needs to boost it's support amongst the Techs but I'll stick with
my proposal vs. Hans' proposal.

73 de Jim, N2EY


w3rv


robert casey May 4th 05 04:10 AM




Which still granted one the Novice privilege. Someone earlier posted
that when the Novice upgraded he lost Novice priviledges. Not so.


It was true at one time, but the FCC realized the error and
fixed it so techs got to have novice privs. This was back around
1969 or so.

Dave Heil May 4th 05 04:17 AM

KØHB wrote:
"bb" wrote


The ARRL is about HF radio using Morse Code.


Bull****.


What Hans meant to convey, "bb", is that your guess is incorrect and
that the ARRL is a large organization which promotes any number of
operational modes and bands. Of course he cut to the chase and managed
to sum it up in one word.

Dave K8MN

KØHB May 4th 05 04:18 AM


wrote

I'll stick with my proposal vs. Hans' proposal.


Is there a copy of your proposal that I can point my browser at? I'd be
interested in your view.

73, de Hans, K0HB








K4YZ May 4th 05 04:33 AM


Dave Heil wrote:
K=D8HB wrote:
"bb" wrote


The ARRL is about HF radio using Morse Code.


Bull****.


What Hans meant to convey, "bb", is that your guess is incorrect and
that the ARRL is a large organization which promotes any number of
operational modes and bands. Of course he cut to the chase and

managed
to sum it up in one word.


Very precise and eloquently put, Dave...

But do you think he got it...?!?!

73

Steve, K4YZ


[email protected] May 4th 05 04:50 AM


K=D8HB wrote:
wrote

I'll stick with my proposal vs. Hans' proposal.


Is there a copy of your proposal that I can point my browser at? I'd

be
interested in your view.


Oh fer chrissake, spare me will you Master Chief SIR, I clearly stated
that the ARRL should engage in a business-like market research effort
to find out how to connect with the non-member Techs rather than go off
on your fuzzy tangent. =20
=20
73, de Hans, K0HB


w3rv


[email protected] May 4th 05 04:59 AM


Bill Sohl wrote:
"K=D8HB" wrote in message
ink.net...

"Dee Flint" wrote
In any activity it would be normal for the "beginners" group
group to be the largest segment. There are always a
lot of people who start activities but then drop out
for a wide variety of reasons.


Astute observation. It would be nice to find a way reduce that

"first
termer" attrition by promoting an atmosphere which reinforces the

reasons
they took the time and trouble to come aboard. To steal an idea

from
marketing, "It's usually a lot easier and cheaper to keep an old

customer
than to identify and recruit a new one."
73, de Hans, K0HB


From the different organizations I've been involved with, I think the
larger beginner "drop-out" is just a truth of human nature. I've

seen it
in scouting, college, classic car clubs, etc. Exactly why newcomers

move
on to other pursuits is one of life's mysteries in most cases.


It's a dirty job but somebody around here had to get to the bottom of
the bottom lines around here eventually.

You did, thankew for putting the cork in it William and g'nite.

.. . . dit dit . . .=20
=20

Cheers,
Bill K2UNK


w3rv


Michael Coslo May 4th 05 12:48 PM

wrote:

As a prime example, look at QST. How much of it is devoted to purely
local stuff? Not much - the mag would have to be huge to cover ever
locality in any depth at all. So why should someone whose main interest
in amateur radio is the folks within, say, 50 miles, shell out $40/yr
for a membership?


I think that was a big part of Hans' point, Jim. 8^)

- MIke KB3EIA -


Michael Coslo May 4th 05 12:50 PM

bb wrote:

Mike Coslo wrote:

KØHB wrote:

wrote in message
egroups.com...

KØHB wrote:



The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.


.... since about 1987 or so, most new hams
have started out as Technicians.


Jim, we can nit-pick the semantics if you really think that's


productive, but

the two statements above both seem to convey the same notion, which


we might

more clearly state "Most new hams since 1991 have entered via the


Technician

class which is now the largest single license class in the US,


comprising almost

half (47.7%) of the population of licensees in this country, nearly


equal to the

combined total population of the three higher classes.".


Even if we do pick the nits, you have a point that is valid. A lot


of

Technicians elect not to join the ARRL.

During the time that I was a Tech, I didn't think that the league


was

relevant to what I was doing in Ham radio.

You know, stuff like helping with walkathons, 4-H events, Bike


races....

Sound familiar to what you wrote? For about 2 years, the type of Ham



you spoke of was ME.

After I got my General license, I decided that ARRL was relevant to


my

new interests.



You echo Len's observation. The ARRL is about HF radio using Morse
Code.



And lots of other modes too.

- Mike KB3EIA -


Michael Coslo May 4th 05 12:54 PM

Dave Heil wrote:

KØHB wrote:

"bb" wrote


The ARRL is about HF radio using Morse Code.



Bull****.



What Hans meant to convey, "bb", is that your guess is incorrect and
that the ARRL is a large organization which promotes any number of
operational modes and bands. Of course he cut to the chase and managed
to sum it up in one word.



Aside from the occasional article where a Ham speaks of the mode he/she
uses, I find very little in QST about Morse code. Ads for Keys are
there. But not a whole lot else.

- Mike KB3EIA -


robert casey May 4th 05 08:16 PM


The League is a *national* organization. Focused mostly on national,
international, and regional issues, and not so much local ones.

Now if a ham's focus and interest are national or international, the
League can have a lot to offer. But at the local level, how much the
ARRL can offer someone depends entirely on who the local folks are.

As a prime example, look at QST. How much of it is devoted to purely
local stuff? Not much - the mag would have to be huge to cover ever
locality in any depth at all. So why should someone whose main interest
in amateur radio is the folks within, say, 50 miles, shell out $40/yr
for a membership?


There is a lot of "generic" local stuff the ARRL could
deal in. Doing a parade or county fair in Cowville, North
Nebraska won't be that different than the parade or county
fair in Swampgulch, Alabama. Sure the names are different,
but organizational politics and technical issues with 2 meter
handhelds on the street would be quite similar.

[email protected] May 4th 05 08:50 PM

From: "K=D8HB" on Tues,May 3 2005 5:59 pm

"bb" wrote

The ARRL is about HF radio using Morse Code.


Bull****.


In the face of REALITY of years of published fact
that Brian is right, I "hurl your opinion aside
with great force!"




[email protected] May 4th 05 08:52 PM

From: on Tues,May 3 2005 12:04 pm

K=D8=88B wrote:

=2E . . .

Obviously a lot of this proposal needs a great deal of "fleshing

out" and
refinement, but I present it in the spirit of a "topic for

discussion". I'm
sure that the minds gathered here will not be bashful about

improving my PBI.

All warm and fuzzy good Hans but it's another OF's top-down
"reorganizational solution" which I don't see would work any better
than it's predecessors.

The League needs to recognize/concede that it has a serious marketing
problem and address the problem the same way other businesses do in
these situations. They have a product line which isn't selling to a
large sector of their potential buyers. Why? Nobody actually knows.

And
nobody will know until the League finds out why the Techs aren't

buying
their wares.

Well-run businesses tackle this problem via market research and the
League needs to do a bunch of long-overdue bottom-up market research

as
a first step if they expect to get any more real penetration into

their
Tech market.


I'm in complete agreement with Brian Kelly on that.

ARRL budgetarily exists on SALES OF PUBLICATIONS, not the
annual dues. Figuring $30 x 170 thousand members (allowing
for all the "Life" memberships done once) yields only a
%5.1 million per year. That's about the cost to produce
(and stay afloat) QST, the "membership magazine," to pay
the printers, the fullfillment enablers, QST staff, all
the magazine ancilliary costs - provided - they ALSO have
revenue from advertising sales. Without that advertising
sales income, QST will dry up and become just a newsletter
printed on newsprint.

The IRS forms (available on another website) show that
the ARRL monetary income for 2002 was about $12.5 million.
Even if all members paid $40/year dues, the total dues
income would be only $6.8 million. The rest of that income
came from PUBLICATIONS and RESALE of other goods...all
pushed on the ARRL website.

The League should go out into the trenches in volume and, for openers,
start asking all the Techs who are not ARRL members why they aren't
members and what the League needs to do to pry the forty bucks a year
out of them. Then properly analyze the results of the surveys and make
the appropriate changes in their product line. Shuffling SM's duties
around and talking up ham radio to the town burghers, etc., etc. as
"potential solutions" would drive a real marketeer to tears of
laughter.


Quite so. :-) But that CANNOT be explained to the
entrenched, we-know-what-is-best-for-everybody, old-
school thinking of the "leaders" at the ARRL. They
seem to want to run a little clubhouse of the BoD and
Hq staff, keeping things nice and cozy for themselves.

The psychological term is "conditioned thinking" by
the League. The leadership seems stuck in the way
things were done a half century ago...plus the rah-rah
self-promotion of the "ideals" of their elders of that
long-ago period. Their conditioning is almost absolute.
They just don't seem to understand that their cozy
existance-in-the-clubhouse is NOT what the newcomers
want to preserve. Newcomers, already exposed to the
wonders of worldwide webbing (no ionospheric
propagation problems), aren't interested in being
the epitome of morsemen as they were in the 1930s.

Yes, the ARRL plays to "high-technology" on things
such as satellite communications and "talking with
astronauts on the International Space Station" (all
three of them sometimes) and has a lot of books
(shipping cost extra if mail-ordered, no shipping
cost if purchased at ham stores) on a few things
which are state-of-the-art, sort-of. Lots of style,
plenty of gloss, little substance in general.

The vast majority of ARRL concentration in
publications is on the HF ham bands...where no-code
test Technicians are still forbidden - by law - to
operate. VHF and above is still treated "different"
something to be shunned by "real" hams...now as it
was a half century ago. Too many oldsters are still
conditioned to that time and to "working DX with CW
on HF," collecting "wallpaper" (QSL cards) to show
their "prowess" as "radio operators." OK, that was
FB in the 1950s when all the League "leaders" were
young. Times have changed, the "leadership" hasn't.

"Marketing" research by the League? Don't bet on it.
The "leadership" is still inclined to have their
"burghers" their way...emphasizing, of course, "CW"
skills as the epitome of all "real" radio amateurs.
It worked for them when they were young, and, by
T.O.M., it MUST apply to newcomers of today! :-)

League business as usual...as it was then, so shall
it be now...




KØHB May 4th 05 09:01 PM


wrote in message
ups.com...

I "hurl your opinion aside with great force!"


As WA6AUD is oft heard to say --- "Sunuvagun!" or "ZUE ZBM2"

dit dit

de Hans, K0HB



[email protected] May 4th 05 11:27 PM


K=D8HB wrote:
wrote in message
oups.com...

K=D8HB wrote:

The growth in numbers of Amateurs over the past decade
has been overwhelmingly via the Technician license.


.... since about 1987 or so, most new hams
have started out as Technicians.


Jim, we can nit-pick the semantics if you really think that's

productive, but
the two statements above both seem to convey the same notion, which

we might
more clearly state "Most new hams since 1991 have entered via the

Technician
class which is now the largest single license class in the US,

comprising almost
half (47.7%) of the population of licensees in this country, nearly

equal to the
combined total population of the three higher classes.".


I'm not trying to nitpick semantics, Hans, just looking for solid info.


I do agree that most new hams since 1991 have entered via the Tech
license - in fact, by the mid-80s if not earlier, most new hams I
encountered bypassed the Novice and went straight to Tech. The main
reason they gave me was 2 meter and 440 repeaters - Techs could use
'em, Novices couldn't. The splitting of the Element 3 written test in
1987 and the dropping of the code test for Tech in 1991 just helped the
trend along.

AH0A's posted numbers only go back to June 1997, which is of course 8
years rather than a decade, but let's take a look anyway:

June 1997 (per AH0A.org):

Novice - 66,551
Tech - 174,924
TechPlus - 139,608
Tech/TechPlus combined - 314,532 (46.4%)
General - 116,629
Advanced - 107,024
Extra - 73,737
General/Advanced/Extra combined - 297,390 (43.8%)
Total all classes: 678,473



April 2005 (per AH0A.org):

Novice - 28,615
Tech/TechPlus combined - 318,318 (47.7%)
General - 136,808
Advanced - 76,418
Extra - 106,587
General/Advanced/Extra combined - 319,813 (48.0%)
Total all classes: 666,746

So in the past 7 years 8 months we've seen growth of 3,786 in the
Tech/TechPlus classes, pushing those classes' percentage of US hamdom
up 1.3%. But in the same time period we've also seen growth of 22,423
in the General/Advanced/Extra classes, pushing those classes'
percentage of US hamdom up 4.2%.

So when I read a claim that "The growth in numbers of Amateurs over the
past decade
has been overwhelmingly via the Technician license.", I would like to
see more data.

Now it occurs to me that you may have meant that "via the Technician
license" means most hams start that way, and I agree. Point is, it
seems to me that a lot of new hams don't *stay* Technicians forever.

--

I don't think there's ever been a time when ARRL had a majority of US
hams as members. The most I ever saw claimed was about one-third, and
that was many decades ago.

I think the big unknown in all this is the percentage of *active* hams
who are members - or even the number of active hams, period.

The number of ham radio licenses has always included a certain
percentage of SK and totally inactive hams, but with the increase of
the license term to 10 years back in 1984 and the general aging of the
US population, it's logical to think that the percentage of SK and
totally inactive hams has increased dramatically in recent years. From
1994 to 1999, no US ham licenses expired at all.

In the bad old days, those who lost interest quickly disappeared from
the license totals. Novices had one or two years to upgrade or leave
the air, and the other licenses were only good for 5 years. IIRC, it
used to be that if you didn't get your Form 610 to FCC before the
license expired, it was gone - no grace period. (Of course back then
FCC would renew a lot sooner than 90 days before the license expired,
upgrades caused automatic renewal and you could combine a renewal and a
modification.)=20



73 de Jim, N2EY


bb May 5th 05 12:13 AM


wrote:
From: "K=D8=88B" on Tues,May 3 2005 5:59 pm

"bb" wrote

The ARRL is about HF radio using Morse Code.


Bull****.


In the face of REALITY of years of published fact
that Brian is right, I "hurl your opinion aside
with great force!"



Yup, everyone just got through saying that there's a problem attracting
Technicians to the organization. No one seems to be able to put their
finger on exactly why, only because they reject the -correct- answer
(reminds me of the OJ case). And they still wring their hands and bite
their knuckles and ask, "Why?"

OK, I'll rephrase the answer. The ARRL may not be just about HF
radio using Morse Code, but the Technicians think it is. Hi! Sheds a
whole new light on the subject. How about that for fair play?



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