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#1
March 27th 08, 05:34 AM
posted to rec.radio.shortwave
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IBOC : HD-Radio and the Implementation of Technological Change - Begins in the American Car and Truck
"D Peter Maus" wrote in message ... David Eduardo wrote: "D Peter Maus" wrote in message ... Then, I'm guessing that HD radio sales in Austin, Houston, Dallas, and McAllen have spiked in response to Tejano HD programming. No? Hmmmmmm.... Yes, it has. In the Texas markets we have done station displays in stores promoting the channels, and estimates are around 20,000 receivers sold in Houston. Than that would make you unique. Oh...who knew. No, it woud not. There are quite a few individual markets where locally inspired HD stuff has had an impact on sales. |
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#2
March 27th 08, 05:47 AM
posted to rec.radio.shortwave
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IBOC : HD-Radio and the Implementation of Technological Change- Begins in the American Car and Truck
David Eduardo wrote:
"D Peter Maus" wrote in message ... David Eduardo wrote: "D Peter Maus" wrote in message ... Then, I'm guessing that HD radio sales in Austin, Houston, Dallas, and McAllen have spiked in response to Tejano HD programming. No? Hmmmmmm.... Yes, it has. In the Texas markets we have done station displays in stores promoting the channels, and estimates are around 20,000 receivers sold in Houston. Than that would make you unique. Oh...who knew. No, it woud not. There are quite a few individual markets where locally inspired HD stuff has had an impact on sales. Given the sales curve, about the same impact as Kevin Tekel's AMS campaign. |
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