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Eduardo - fellow IBOC-shill diputes your claims about AM ratings.
Telamon wrote:
In article , "David Eduardo" wrote: "Telamon" wrote in message ... In article , dave wrote: David Eduardo wrote: "Rrrado Rn" wrote in message ... You have got to be kidding. For about two weeks I could not get KOH on 780 until someone turned off their IBOC noise maker evenings. KOH was never meant to reach Ventura. Tell Telemon that. Your model is flawed. KOH comes in just fine evenings at home or in the car. And you are likely the only listener for 25 miles around. What a thrill. Then go join another newsgroup loser. If you don't care about the hobby then what the hell are you doing here? Faker. You and your stupid sock puppets are a waste of time. Brother, consider his response for a moment, and think about this.... When the tornados blew through Dallas/Ft Worth a few years ago, and no one knew it, it was because those listening to the radios at the time, were listening to voicetracked, automated stations that were unmanned, because...well....profit, you know. Profitable stations survive. So, the vast majority of listeners were tuned into their favorite stations. These same listeners, conditioned for the last 30 years, and trained to listen to 'the only station you'll ever need,' for important information, especially weather. Hell, I do promos for 20 stations every year about weather information...and to stay with W/Kxxx for all the relevant noise...but I digress. These are the same stations that have adjusted, if not overhauled their programming according to the results of research that says that busy, productive adults who 1) will NOT adjust their daily schedule to respond to 'forced listening' events just because they're on their favorite radio station and 2) will NOT sit through music/news/sports they don't want in order to hear one or two minutes of information they DO want. But, there's a weather emergency....so do broadcasters man the unmanned stations with weather information? No. They put the information on the news stations. Expecting listeners conditioned by 30 years of catering to their desire not to be informed to tune in to the news stations on the odd chance they'd hear the weather. Knowing by their own internal and external research that listeners simply don't behave that way. Interestingly enough, this information was on the News stations....read that, the AM stations. The very stations that broadcasters have openly admitted are not listened to after 7 pm. Wasn't the word 'negligible' bandied about this very newsgroup in regard to night time AM listening? Oh, yes...David used it himself. Negligible listening after 7pm. Uh huh.... So, let's review....Storms are inbound. Listening is to the FM music stations, which are unmanned. Emergency weather information is NOT on the FM music stations where it had been previously found because there is no staff to put it there. Emergency weather information is, however put on stations that music listeners are already known not to switch to...on the very stations that the broadcasters, themselves know and admit are not listened to after 7pm. And here comes David, saying, hey...we had the information on the air. If they weren't listening that's not our problem. But next time, we'll put announcements on the unmanned stations to tell the listeners to switch over to the stations we already know they will NOT switch over to... and we'll call that serving in the public interest. And still hit out profit numbers.... Why would you be surprised that he lingers here to argue that what we do is irrelevant, AND THE PROBLEM with radio, today. Talking out of both sides of his mouth is a career for him. You go back to your RX-340, and I'll go back to my RX-350, and we can both join the rest of us here, who enjoy the hobby. While he ****es up his rope. |
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Eduardo - fellow IBOC-shill diputes your claims about AM ratings.
"ASCII" wrote in message ... D Peter Maus wrote: But, there's a weather emergency... It's quite tiring to have news talk ten seventy on all the time, with their high stress format and ubiquitous commercial messages, but at the first sensation of an earthquake, most people I know in SoCal instinctively tune to KNX Not so. Probably most people under 35 to 40 and definitely those under 30 don't use AM and have little knowledge of what is on the band. And in polls, KFWB gets more credit for post-quake coverage, but the big winner is KFI simply because KFI has about triple or quadruple the regular audience of KNX and is better known. |
#3
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Eduardo - fellow IBOC-shill diputes your claims about AM ratings.
ASCII wrote:
D Peter Maus wrote: But, there's a weather emergency... It's quite tiring to have news talk ten seventy on all the time, with their high stress format and ubiquitous commercial messages, but at the first sensation of an earthquake, most people I know in SoCal instinctively tune to KNX Apparently, there's been an abandonment of such branding response in Dallas. No one heard the messages. |
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