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Fox News 2012: HD Radio one of "The Biggest CES Flops of AllTime" LMFAO!!!!!!!!!
On 07/01/2012 21:00, Steve Stone wrote:
Bottom line IMHO, its the programming content, not the technology that is killing free radio. It they had something on free radio that people wanted to listen to then the technology would be embraced. Crap is crap no matter what you wrap it in. I agree to some extent. If the content is cr*p, then not many people will want to listen to it. However I don't agree that this is the only factor. In fact I think the most important factor is that people are content with what they can already get on FM, and although FM is not perfect, it does at least work well enough the vast majority of the time. Also, with digital radio, I do think that technical factors could affect whether people listen. If the audio keeps cutting out, then that will put a lot of people off. Also if the sound quality is very poor, then I do believe that will put a fair number of people off. The rare BCB DXer or tech-know-geek is not in this horse race. Hardware price is no longer an issue with so many fire sales on IBOC enabled radios. Except that vehicle manufacturers tend to want to fit the cheapest car stereo they can get away with, and an ordinary AM/FM receiver, is still cheaper than a digital radio. Richard E. |
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Fox News 2012: HD Radio one of "The Biggest CES Flops of AllTime" LMFAO!!!!!!!!!
On 1/8/2012 2:04 AM, Richard Evans wrote:
Except that vehicle manufacturers tend to want to fit the cheapest car stereo they can get away with, and an ordinary AM/FM receiver, is still cheaper than a digital radio. That may be the case in the UK, and for very low end vehicles in the U.S., but at least in the U.S., one way manufacturers distinguish similar vehicles is with components like the sound system. The price adder for the manufacturer for adding digital radio is very low, $5-10. Higher end manufacturers simply add it, BMW is not going to lose sales to Volvo, Cadillac is not going to lose sales to Lincoln, etc., over a feature that costs very little to include. It's like leaving out cup-holders. My 70 year old next door neighbor just got a new Ford Taurus and yesterday she spent an hour in the car while her daughter taught her how to use the optional navigation system and the optional Ford Sync system with HD Radio. I told her that now she needs a smart phone to link to Sync system. I was rather surprised that she got those options since she only drives about 8000 miles per year and doesn't drive on long trips. One thing that's changed is that people are keeping their vehicles longer and are willing to spend a little extra up front for something they are going to live with for ten years, and those with older vehicles that still have a DIN or double DIN opening for a head unit are willing to replace it with something with more capability, not just digital radio, but Bluetooth, iPod control, AUX-In, etc.. |
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Fox News 2012: HD Radio one of "The Biggest CES Flops of AllTime" LMFAO!!!!!!!!!
One thing that's changed is that people are keeping their vehicles
longer and are willing to spend a little extra up front for something they are going to live with for ten years, and those with older vehicles that still have a DIN or double DIN opening for a head unit are willing to replace it with something with more capability, not just digital radio, but Bluetooth, iPod control, AUX-In, etc.. A fairly recent issue I stumbled across on aftermarket upgrading auto radios is the CAN_BUS linkage of just about anything, including the radio, to the rest of the the electronics in the car. It creates a whole new headache above and beyond getting the replacement radio to fit in the opening and matching the wiring harness. Steve N2uBP |
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Fox News 2012: HD Radio one of "The Biggest CES Flops of AllTime" LMFAO!!!!!!!!!
On 1/8/2012 7:20 AM, Steve Stone wrote: One thing that's changed is that people are keeping their vehicles longer and are willing to spend a little extra up front for something they are going to live with for ten years, and those with older vehicles that still have a DIN or double DIN opening for a head unit are willing to replace it with something with more capability, not just digital radio, but Bluetooth, iPod control, AUX-In, etc.. A fairly recent issue I stumbled across on aftermarket upgrading auto radios is the CAN_BUS linkage of just about anything, including the radio, to the rest of the the electronics in the car. It creates a whole new headache above and beyond getting the replacement radio to fit in the opening and matching the wiring harness. That's right, and the few high-end replacement units that have CAN capability are not cheap. When you buy a new car these days you'd better get the features you want at the time of purchase since you're not going to be able to add them on later. Manufacturers need to be careful to not lose sales to a competitor that includes capabilities that they try to charge extra for. It's sometimes amazing what consumers will focus on when choosing one vehicle over another. From the design of cup holders, to the audio system, when you're deciding between very similar vehicles at similar cost, these things make a difference. |
#5
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Fox News 2012: HD Radio one of "The Biggest CES Flops of AllTime" LMFAO!!!!!!!!!
On Jan 8, 5:04*am, Richard Evans
wrote: On 07/01/2012 21:00, Steve Stone wrote: Bottom line IMHO, its the programming content, not the technology that is killing free radio. It they had something on free radio that people wanted to listen to then the technology would be embraced. Crap is crap no matter what you wrap it in. I agree to some extent. If the content is cr*p, then not many people will want to listen to it. However I don't agree that this is the only factor. In fact I think the most important factor is that people are content with what they can already get on FM, and although FM is not perfect, it does at least work well enough the vast majority of the time. Also, with digital radio, I do think that technical factors could affect whether people listen. If the audio keeps cutting out, then that will put a lot of people off. Also if the sound quality is very poor, then I do believe that will put a fair number of people off. The rare BCB DXer or tech-know-geek is not in this horse race. Hardware price is no longer an issue with so many fire sales on IBOC enabled radios. Except that vehicle manufacturers tend to want to fit the cheapest car stereo they can get away with, and an ordinary AM/FM receiver, is still cheaper than a digital radio. Richard E. Fox News Follow the HD Radio dead thread on Broadcast Archives: http://lists.radiolists.net/pipermai...ry/127213.html LOL! |
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