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David Frackelton Gleason, posing as 'Eduardo', since c.2000 wrote: "dxAce" wrote in message ... The statement, in the context of the Super Session at NAB where I said it, meant to focus on individulal listener needs, not perceived "groups" of listeners. Program to the listener one by one, and you will get the groups of listeners because the groups are made up of individuals. When I am training announcers, as I also mentioned at NAB, I often tell them to put up a picture of a typical listener... maybe cut out of a picture from a station event... and speak to that person as if they were the only listener. Now you get it? Yep, I got your spin, oh fake one. Go to the NAB website and you can order the full session on CD. It is the September, 2004 San Diego NAB radio convention, and all sessions are available on CD. Before you hurl any more ignorant statements, listen to the panel and you will see that this is exactly what I said. Why would I want to listen to any more of your BS? I get enough of it here already. dxAce Michigan USA |
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