"dxAce" wrote in message
...


David Eduardo wrote:

"dxAce" wrote in message
...


However, according to the news release, the AM is NOT going away,
merely
changing to ESPN format.

Of course... they still own it, and putting something on it is
appropriate.

But you of course didn't indicate that to begin with! You made it seem
as
though
the station was going completely off AM. Figures!

WIBC, as a station, is going completely off AM. It will be replaced, at
its
dial position, by a different station with different call letters and a
different format... and less listening potential.

Same difference, retard! A station will remain, retard!

But, and the point in Inside radio, RBR, Tom Taylor Report, etc., is that
WIBC is moving. When a station moves its name or calls, intellectual
property, talent, etc. elsewhere... whether to a better channel on the same
band or to another or even to the internet... the station has moved from the
old channel. whatever takes its place on the prior frequency is a new
station... to the industry, the owner, to advertisers and to the ratings.

In this case, the ratings will track WIBC, with historical data from the
past AM listening and ongoing data from the new FM channel.

The analogy is moving from one house to another. If you move, your residence
is the new location; the new residents at the old house do not take on your
name and identity. Some folks might keep the old house and rent it out, but
the new residents are not their family.

1070 ceases to be WIBC in January. WIBC will be moved, to a new location.
The old location will become a different station.