NewsGuy wrote:
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

How can people know the number of listeners they have on shortwave?

Etc, etc...

well if you count each Bible Beater out there in Shortwave Land, there
are doubtless tens of thousands of Advertizers..

I've heard Quack " Health " Products advertized
( Cures CANCER ! ( yeah, right ))

things that will turn you grey ( Collodial Silver )
,
as well as gold coins..
several Shortwave repair places.. a record store in Pittsburg, and a
restaurant down in Mexico..

Think each station has some kind of idea as to who listens & how many
listeners they have.