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don ward wrote:
KKGO 1260/540 has a transmitter in San Fernando valley to serve the greater Los Angeles area and a satelite transmitter in Tijuana to serve San Diego and Orange county. There program breaks are times to allow the Tijuana outlet to play spots and info for that market at same time it fills the valley outlet with LA spots. And I'm wondering why KMLT hasn't done the same. They could rake in triple the ad revenue they are now (ok, actually not triple, some ads would run on all three stations, but the vast majority of their ads are for local businesses in the San Fernando Valley and Ventura County). Perhaps as KMLT smooths out the programming for all 3 stations they can do something similar... write the prog director and give him heads up Local radio can succeed whey local people are included *shrug* In my opinion, a lot of the stuff Jill FM plays is junk. I actually took them off my cars' radio buttons (had a button set in each car) -- Steve Sobol, Professional Geek 888-480-4638 PGP: 0xE3AE35ED Company website: http://JustThe.net/ Personal blog, resume, portfolio: http://SteveSobol.com/ E: Snail: 22674 Motnocab Road, Apple Valley, CA 92307 |
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