Eduardo - Where do you think AM hybrid digital is headed? Do you
think it will eventually become the norm? Seriously, What do you
think?

wrote in message
...
Eduardo - Where do you think AM hybrid digital is headed? Do you
think it will eventually become the norm? Seriously, What do you
think?

No, I don't think it will become the norm... for several reasons.

1. Only larger stations can afford it and the antenna broadbanding it
requires for many AMs.
2. Few AMs in metro areas fully cover their entire market, so are defective
in analog. Digital just emphasizes these issues.
3. AM listening is declining and listenership is mostly persons over 55, an
advertising target nobody wants today in radio.
4. The big AM formats, news/talk, all news and sports, are moving to FMs.

AM analog stereo, meaning the C Quam system, became the standard about 5
years after FM had taken the majority of music listeners. Therefore, it
never was successful as nobody wanted a radio that got AM in stereo when
they already had stereo on FM, which in most people's minds, sounded better
anyway. If the marketing of AM stereo failed 25 years ago, it is unlikely
that the same pig in a new dress will work for AM today.

Since, practically speaking, AM HD can't add much in the way of additional
channels (unless somebody wants very low bit rates) and data scrolling
(speed is the issue) I do not see new revenue streams being developed,
either.

On Oct 19, 3:11 pm, "David Eduardo" wrote:
wrote in message

...

Eduardo - Where do you think AM hybrid digital is headed? Do you
think it will eventually become the norm? Seriously, What do you
think?

No, I don't think it will become the norm... for several reasons.

1. Only larger stations can afford it and the antenna broadbanding it
requires for many AMs.
2. Few AMs in metro areas fully cover their entire market, so are defective
in analog. Digital just emphasizes these issues.
3. AM listening is declining and listenership is mostly persons over 55, an
advertising target nobody wants today in radio.
4. The big AM formats, news/talk, all news and sports, are moving to FMs.

AM analog stereo, meaning the C Quam system, became the standard about 5
years after FM had taken the majority of music listeners. Therefore, it
never was successful as nobody wanted a radio that got AM in stereo when
they already had stereo on FM, which in most people's minds, sounded better
anyway. If the marketing of AM stereo failed 25 years ago, it is unlikely
that the same pig in a new dress will work for AM today.

Since, practically speaking, AM HD can't add much in the way of additional
channels (unless somebody wants very low bit rates) and data scrolling
(speed is the issue) I do not see new revenue streams being developed,
either.

Thanks.

Does regular AM have a future as a niche market? Also, will hybrid
digital make it on FM?

wrote in message
...
On Oct 19, 3:11 pm, "David Eduardo" wrote:
wrote in message


Does regular AM have a future as a niche market? Also, will hybrid
digital make it on FM?

If you look at most markets, today, you have a couple of stations dominating
the AM ratings shares... almost always those with viable full market
signals. Then there is a second tier of moderately good signals, and they
tend to be wannabe programming, and become bottom feeders taking the cheap
spot buys for talk and sports. Finally, the bulk of stations are too low in
power, daytime or so directional they are totally unable to compete and they
do various religious and ethnic niche formats or brokered programming.

Try this segregation on the stations in the market you live in by listing
all the AMs licensed anywhere in the Metro per Arbitron and then dividing
them into these three groups.

HD will likely work on FM. Already there are a bunch of leased HD2 channels
providing niche services like Hindi formats and such. There are plenty of
HD2 channels doing missing formats. As chips come down in price, stations
add new services, and the economy (hopefully) improves, HD should add
something of value to FM.

In article ,
"David Eduardo" wrote:

wrote in message
...
On Oct 19, 3:11 pm, "David Eduardo" wrote:
wrote in message


Does regular AM have a future as a niche market? Also, will hybrid
digital make it on FM?

If you look at most markets, today, you have a couple of stations dominating
the AM ratings shares... almost always those with viable full market
signals.

And that's your wet dream. Only one or two stations and you control them.

Then there is a second tier of moderately good signals, and they
tend to be wannabe programming, and become bottom feeders taking the cheap
spot buys for talk and sports. Finally, the bulk of stations are too low in
power, daytime or so directional they are totally unable to compete and they
do various religious and ethnic niche formats or brokered programming.

Try this segregation on the stations in the market you live in by listing
all the AMs licensed anywhere in the Metro per Arbitron and then dividing
them into these three groups.

HD will likely work on FM. Already there are a bunch of leased HD2 channels
providing niche services like Hindi formats and such. There are plenty of
HD2 channels doing missing formats. As chips come down in price, stations
add new services, and the economy (hopefully) improves, HD should add
something of value to FM.

Someone has to make the chip for the prices to go down. Should I waste
my time taking another look around? I don't think I'll bother this time.

--
Telamon
Ventura, California

"Telamon" wrote in message
...
In article ,
"David Eduardo" wrote:

If you look at most markets, today, you have a couple of stations
dominating
the AM ratings shares... almost always those with viable full market
signals.

And that's your wet dream. Only one or two stations and you control them.

Wrong. With the horrible demographics of AM I would not want an AM station,
even as a gift.

The formats that produce about 80% or more of AM's ratings are moving to FM,
so there will be nothing left.

Someone has to make the chip for the prices to go down. Should I waste
my time taking another look around? I don't think I'll bother this time.


Both the chips previously mentioned are shipping to OEMs.

On Oct 19, 12:11*pm, "David Eduardo" wrote:
wrote in message

...

Eduardo - Where do you think AM hybrid digital is headed? *Do you
think it will eventually become the norm? *Seriously, *What do you
think?

No, I don't think it will become the norm... for several reasons.

1. Only larger stations can afford it and the antenna broadbanding it
requires for many AMs.
2. Few AMs in metro areas fully cover their entire market, so are defective
in analog. Digital just emphasizes these issues.
3. AM listening is declining and listenership is mostly persons over 55, an
advertising target nobody wants today in radio.
4. The big AM formats, news/talk, all news and sports, are moving to FMs.

AM analog stereo, meaning the C Quam system, became the standard about 5
years after FM had taken the majority of music listeners. Therefore, it
never was successful as nobody wanted a radio that got AM in stereo when
they already had stereo on FM, which in most people's minds, sounded better
anyway.

- If the marketing of AM stereo failed 25 years ago,
- it is unlikely that the same pig in a new dress
- will work for AM today.

d'Eduardo - OK so The-Bottom-Line is :
AM HD-Radio -is- The Same Pig In A New Dress
Conclusion : AM Radio is Dying {Has Died}
[ The Future of Terrestrial Radio is FM HD-Radio. ]

Since, practically speaking, AM HD can't add much in the way of additional
channels (unless somebody wants very low bit rates) and data scrolling
(speed is the issue) I do not see new revenue streams being developed,
either.

On Oct 19, 12:46*pm, wrote:
Eduardo - Where do you think AM hybrid digital is headed? *Do you
think it will eventually become the norm? *Seriously, *What do you
think?

Why would you ask "the wolf" Eduardo anything about IBOC - he's one of
its biggest shills. AM-HD is a total failu

"Editorial: More Than Half Full"

"AM-HD continues to fight uphill. Several manufacturers showed
impressive new transmitter models designed to optimize and maintain HD
performance. Yet the growth of AM-HD stations coming on the air
appears stalled and we hear murmurings about some broadcasters pulling
back on AM-HD or wishing to renegotiate their commitments with
Ibiquity."

http://www.rwonline.com/pages/s.0044/t.13363.html

"Citadel Halts AM Nighttime IBOC Operation Amid Complaints"

"An excerpt from his memo to staff reads: In response to the
lackluster performance, the limited benefit and various reports of
significant interference, Citadel is suspending nighttime AM HD
operations at this time. Please reinstate your previous procedures for
daytime-only HD operation as soon as possible.”

http://www.radioworld.com/pages/s.0121/t.8847.html

The big 50kw stations are jamming the smaller, competitive community-
based stations off the dial - this is one of the true motives of IBOC.
AM-HD is by all means a failure. Don't be fooled by Eduardo's hate for
AM radio - the successful news/talk/sports formats are on AM, and many
of the larger AMs are ranked in the top-5, if not #1, in their markets
(WLW is #1, for example). The real failures will be the music-oriented
FMs, in the next 5 years, as they have competition from personalized
music services, such as Pandora and Last.FM, iPods, etc. FM-HD will
also be a failure, as the 10db proposed power increase will be too
expensive for many stations, and NPR is against it, as some stations
would loose up to 50% of their analog service - expect an eventual
class-action suit by the affected AMs and FMs. The ARRL took the FCC
to court and won:

"FCC Commissioners Adopt IBOC Digital Radio"

"Short and to the point, Ferree set up the charade by brandishing a
logbook of some of the first radio licenses the FCC ever issued... 'A
few questions remain to be settled, including how the IBOC system will
function in the real world; what is the potential for and extent of
interference that IBOC could cause to existing services; and the
technical feasibility of nighttime AM IBOC transmissions'... 'I
understand that questions remain to be settled on interference and
technical feasibility on nighttime AM IBOC, but I'm confident that the
procedures and processes that you have put in place will allow us to
accomodate those efficiently and productively.'"

http://www.diymedia.net/audio/mp3fcciboc.htm

"Court Finds FCC Violated Administrative Procedure Act in BPL
Decision"

"After reading the decision, General Counsel Imlay observed, 'The
decision of the Court of Appeals, though long in coming, was well
worth the wait. It is obvious that the FCC was overzealous in its
advocacy of BPL, and that resulted in a rather blatant cover-up of the
technical facts surrounding its interference potential.'"

http://www.arrl.org/news/stories/2008/04/25/10064/?nc=1

This would be a no-brainer for non-HD broadcasters - sue iBiquity, the
HD Alliance, and the FCC. The whole world is learing about this HD
Radio farce, as these are the countries that have visited my blog
(hdradiofarce.blogspot.com):

Google Analytics

Detail Level: Country/Territory City
Country/Territory
Sub Continent Region
Continent Visits Pages/Visit Avg. Time on Site % New Visits
Bounce Rate

1. United States 6,307 1.89 00:05:02 72.74% 71.92%
2. Canada 150 1.39 00:01:37 91.33% 82.00%
3. United Kingdom 44 1.36 00:01:42 97.73% 86.36%
4. Germany 31 1.13 00:00:41 90.32% 90.32%
5. Brazil 24 1.25 00:00:36 91.67% 87.50%
6. Australia 19 1.42 00:03:01 100.00% 78.95%
7. Japan 13 1.00 00:00:00 92.31% 100.00%
8. Malaysia 12 1.08 00:00:05 100.00% 91.67%
9. Italy 11 1.09 00:00:03 100.00% 90.91%
10. Taiwan 11 1.64 00:02:55 72.73% 63.64%
11. France 11 1.36 00:00:31 100.00% 72.73%
12. Netherlands 10 1.60 00:01:30 100.00% 60.00%
13. Spain 8 1.00 00:00:00 100.00% 100.00%
14. Sweden 8 1.00 00:00:00 87.50% 100.00%
15. India 8 1.12 00:00:08 87.50% 87.50%
16. Switzerland 8 1.25 00:00:13 87.50% 87.50%
17. Romania 7 1.14 00:00:03 100.00% 85.71%
18. Mexico 7 1.00 00:00:00 85.71% 100.00%
19. Belgium 6 1.17 00:00:02 100.00% 83.33%
20. (not set) 6 1.00 00:00:00 100.00% 100.00%
21. Norway 5 1.00 00:00:00 100.00% 100.00%
22. Philippines 5 1.20 00:00:15 100.00% 80.00%
23. Portugal 5 1.20 00:00:09 100.00% 80.00%
24. New Zealand 4 1.50 00:00:45 100.00% 50.00%
25. Puerto Rico 4 1.25 00:00:36 100.00% 75.00%
26. Latvia 4 1.25 00:00:24 75.00% 75.00%
27. Singapore 3 1.00 00:00:00 100.00% 100.00%
28. Slovakia 3 1.33 00:01:12 100.00% 66.67%
29. Hungary 3 1.00 00:00:00 100.00% 100.00%
30. China 3 1.00 00:00:00 100.00% 100.00%
31. Finland 3 1.33 00:01:26 100.00% 66.67%
32. Argentina 3 1.00 00:00:00 100.00% 100.00%
33. Ireland 2 1.50 00:02:12 100.00% 50.00%
34. Pakistan 2 1.50 00:02:14 100.00% 50.00%
35. Slovenia 2 1.00 00:00:00 50.00% 100.00%
36. South Korea 2 1.00 00:00:00 50.00% 100.00%
37. Indonesia 2 1.50 00:03:53 100.00% 50.00%
38. United Arab Emirates 2 1.00 00:00:00 100.00% 100.00%
39. Greece 2 1.00 00:00:00 100.00% 100.00%
40. Morocco 2 1.00 00:00:00 100.00% 100.00%
41. Hong Kong 2 1.00 00:00:00 100.00% 100.00%
42. Russia 1 1.00 00:00:00 100.00% 100.00%
43. Egypt 1 1.00 00:00:00 100.00% 100.00%
44. Bangladesh 1 1.00 00:00:00 100.00% 100.00%
45. Chile 1 5.00 00:02:58 0.00% 0.00%
46. Sri Lanka 1 1.00 00:00:00 100.00% 100.00%
47. Austria 1 1.00 00:00:00 100.00% 100.00%
48. Poland 1 2.00 00:01:22 100.00% 0.00%
49. Trinidad and Tobago 1 2.00 00:05:40 100.00% 0.00%
50. U.S. Virgin Islands 1 2.00 00:02:04 100.00% 0.00%
51. Colombia 1 2.00 00:03:02 100.00% 0.00%
52. Turkey 1 2.00 00:00:43 100.00% 0.00%
53. Denmark 1 1.00 00:00:00 100.00% 100.00%
54. Bulgaria 1 1.00 00:00:00 100.00% 100.00%
55. Dominican Republic 1 1.00 00:00:00 100.00% 100.00%
56. Czech Republic 1 1.00 00:00:00 100.00% 100.00%
57. Ukraine 1 1.00 00:00:00 100.00% 100.00%
58. Samoa 1 1.00 00:00:00 100.00% 100.00%
59. Botswana 1 1.00 00:00:00 100.00% 100.00%
60. Israel 1 1.00 00:00:00 100.00% 100.00%
61. Malta 1 1.00 00:00:00 100.00% 100.00%
62. Somalia 1 1.00 00:00:00 100.00% 100.00%

In article
,
BoobleStubble wrote:

On Oct 19, 12:46*pm, wrote:
Eduardo - Where do you think AM hybrid digital is headed? *Do you
think it will eventually become the norm? *Seriously, *What do you
think?

Why would you ask "the wolf" Eduardo anything about IBOC - he's one of
its biggest shills. AM-HD is a total failu

SNIP

He certainly is amusing I'll sat that much.

--
Telamon
Ventura, California

In article
,
Telamon wrote:

In article
,
BoobleStubble wrote:

On Oct 19, 12:46*pm, wrote:
Eduardo - Where do you think AM hybrid digital is headed? *Do you
think it will eventually become the norm? *Seriously, *What do you
think?

Why would you ask "the wolf" Eduardo anything about IBOC - he's one of
its biggest shills. AM-HD is a total failu

SNIP

He certainly is amusing I'll sat that much.

Well, I am sitting but I'll say as much.

--
Telamon
Ventura, California