Home |
Search |
Today's Posts |
#4
![]() |
|||
|
|||
![]() "IBOCcrock" wrote in message ... On Apr 12, 1:59?am, "David Eduardo" wrote: "IBOCcrock" wrote in message ... "Arbitron/Edison study chills the already thin air of HD Radio" "All you need to know about this research is this: It says relatively few know about HD. It says that number hasn't gone up. And it implies that folks are aware of what they care about, not vice versa. It also strongly suggests this isn't going to change any time soon - as in, forever." All involved with HD know it is a long term proposition, not a quick fix. Since the costs are very low for the top market stations to "do" HD, there is plenty of time to let more and more receivers get into the market over the next 5 to 7 years. iBiquity is running out of funds, and HD Radio has been around for three years already, with zero consumer interest. As Arbitron stated, that is not going to change. If HD Radio was going to take-off, it would have done so, already, and you know it! iBiquity is fully funded, and in for the long term. Consumer interest will increase as prices decline. It took CD players 8 years to get to where a portable was under a hundred bucks. |
Thread Tools | Search this Thread |
Display Modes | |
|
|
![]() |
||||
Thread | Forum | |||
Eduardo - Arbitron ratings are a farce, too! | Shortwave | |||
Eduardo - Arbitron ratings are a farce, too! | Shortwave | |||
Q for Eduardo - Does Arbitron monitor non-commercial? | Shortwave | |||
"Study: HD Radio's 'Tepid Growth Story'" - Ha! Ha! Eduardo & RHF! | Shortwave | |||
arbitron summaries | Broadcasting |