On 18 May 2004 15:05:13 GMT, Tom Desmond wrote:

Rich Wood wrote:

Whatever. It still was seen by advertisers as controversial, according
to my ad industry sources.

Just out of curiosity...how many of those advertisers had a problem with
being on Rush Limbaugh's program when he compared what is happening in
Abu Ghraib (sp?) with harmless frat-boy hazing?

Make a list of Limbaugh's advertisers. How many mainstream advertisers
are there? Conservative Digest? Limbaugh has been on the don't buy
list for years.

If Laura Schlessinger lost advertisers because of a gay bashing
comment I suspect those same advertisers would drop Limbaugh if they
hadn't already rejected running spots in his show.

Rich

"Rich Wood" wrote in message
...

Make a list of Limbaugh's advertisers. How many mainstream advertisers
are there? Conservative Digest? Limbaugh has been on the don't buy
list for years.

If Laura Schlessinger lost advertisers because of a gay bashing
comment I suspect those same advertisers would drop Limbaugh if they
hadn't already rejected running spots in his show.


I've been following this thread with interest.

Was wondering how Imus manages to retain so many mainstream national
advertisers given the tone & content of his show ? Rich (or anyone else),
can you please comment on this ? Seems to be an exception to the rule, or
perhaps I'm misinterpreting something.

Imus may be a raving lunatic, but he's not an ideological raving lunatic.

-Steve



Was wondering how Imus manages to retain so many mainstream national
advertisers given the tone & content of his show ? Rich (or anyone else),
can you please comment on this ? Seems to be an exception to the rule, or
perhaps I'm misinterpreting something.