Ibiquity's "Gag Order" on engineers
 

What is fed govt's gig in that hd radio crap? They are bound to be
rakeing in some money, some way or the other.
cuhulin

Ibiquity's "Gag Order" on engineers
 

This morning, among some of them scam spam emails was something about
cialis.(of course, I didn't click on it) It said, Eduardo and I can last
forever.
cuhulin

Ibiquity's "Gag Order" on engineers
 

dxAce wrote:

dxAce wrote:

David "I can't help but pose as 'Eduardo' because I have no real grip on
reality", wrote:

"dxAce" wrote in message
...


Weren't you in Traverse City when you'd already claimed to be "living" in
Mexico?

No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961. It was the sister station of where I
worked in Cleveland,
and I wanted to be there as it was a Spanish language
station! I also worked
summer of '59 and '60 if I remember the years at WCCW
in Traverse City, ...

Also amazing, as I've pointed out many times before, is that just around the same
time you claimed to be in South America, miraculously, in a discussion about John
F. Kennedy's assasination, you claimed to be working at a radio station in the USA
on November 22, 1963.

Mr. David Frackelton Gleason, you are hilarious!

I'm LMFAO

dxAce
Michigan
USA

Ibiquity's "Gag Order" on engineers
 

"Steve" wrote in message
oups.com...
On Sep 6, 12:09 pm, dxAce wrote:
David "I can't help but pose as 'Eduardo' because I have no real grip on

reality", wrote:
"dxAce" wrote in message
...

Weren't you in Traverse City when you'd already claimed to be
"living" in
Mexico?

No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

dxAce
Michigan
USA

That's not the first time he's been caught in a lie. He also lied
about his job title.


No, the NAB published it wrong... the fact being that whatever it was listed
as, I was on a panel of the corporate programming heads of five of the US'
largest broadcasters. Nobody there even cared what the exact title was. Only
dxAss and you seem to think it is of any significance.

Ibiquity's "Gag Order" on engineers
 

"D Peter Maus" wrote in message
...
David Eduardo wrote:

The main reason advertisers do not target 55+ customers is that the
return on investment is low; it takes so much more advertising to
convince older consumers that the cost of the sale is less than the
profit on the sale.

You think that may have something to do with the way the sale is
presented?

I have to cut you off right here. Radio stations don't present to agency
clients. They present to media buyers at ad agencies, based on the
specifications those agencies have for each buy. The amount per market for
radio, the number of stations, the demos, etc., were determined way before
the call for rates gets out, and generaly stations don't even know a
campaign is being prepared until it reaches the buying stage.

It's real simple. Tell the truth. Stop the hype, and just tell the
truth. You'll find that there are a lot of us out there who will respond
to that...and selling to us is easier than getting a morning erection.

The truth is that agency buys have the ages and budgets set by the client,
and a single radio station... even a group of them... has generally no
contact with the client. The ad agency carries out the client's marketing
plan, which probably was done after spending a lot of money on research and
product development.

Ad woe to the station that tries to contact an agency client directly to
have a buy changed. That will likely be the last time the station ever gets
any business from that agency. In fact, it is generally considered unethical
to call on an agency client, and viewed as tortuous interference with the
client-agency relationship.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB. I visited it on a spring break, once, for a day. The
gifts of a box of Cuban music LPs furthered my interest in Latin music.

. It was the sister station of where I
worked in Cleveland,
and I wanted to be there as it was a Spanish language
station! I also worked
summer of '59 and '60 if I remember the years at WCCW
in Traverse City, ...

Correct. It is possible to have more than one part time job during a year...
maybe, as an unemployed person this is hard for you to understand. I know
DJs from the 60's and 70's who worked in three different markets in a year
and maybe did 20 stations in a 30 year career... it's not unusual in 60's
and 70's radio.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


dxAce wrote:

dxAce wrote:

David "I can't help but pose as 'Eduardo' because I have no real grip
on
reality", wrote:

"dxAce" wrote in message
...


Weren't you in Traverse City when you'd already claimed to be
"living" in
Mexico?

No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961. It was the sister station of where I
worked in Cleveland,
and I wanted to be there as it was a Spanish language
station! I also worked
summer of '59 and '60 if I remember the years at WCCW
in Traverse City, ...

Also amazing, as I've pointed out many times before, is that just around
the same
time you claimed to be in South America, miraculously, in a discussion
about John
F. Kennedy's assasination, you claimed to be working at a radio station in
the USA
on November 22, 1963.

You really need to improve your reading skills. In the first part of '63, I
was in Mexico and then wandered about Central America and Colombia. I was
back at WCUY briefly in late 1963, and then went to Guatemala briefly and
then to Ecuador. If you follow the timeline, it's relatively simple.

Ibiquity's "Gag Order" on engineers
 

On Sep 6, 10:11 pm, "David Eduardo" wrote:
"dxAce" wrote in message

...



No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB. I visited it on a spring break, once, for a day. The
gifts of a box of Cuban music LPs furthered my interest in Latin music.

. It was the sister station of where I
worked in Cleveland,
and I wanted to be there as it was a Spanish language
station! I also worked
summer of '59 and '60 if I remember the years at WCCW
in Traverse City, ...

Correct. It is possible to have more than one part time job during a year...
maybe, as an unemployed person this is hard for you to understand. I know
DJs from the 60's and 70's who worked in three different markets in a year
and maybe did 20 stations in a 30 year career... it's not unusual in 60's
and 70's radio.

LOL...it's also possible to be caught in a baldfaced lie.

Again.

Ibiquity's "Gag Order" on engineers
 

In article . com,
Steve wrote:

On Sep 6, 11:45 am, "David Eduardo" wrote:
"Telamon" wrote in message

..
.

In article ,
"David Eduardo" wrote:

This is not a typo. You do not understand the technical terms you use.
You do not understand what 10 mV/m means. They are just terms you have
read and regurgitate with no understanding of what they mean.

http://www.fcc.gov/ftp/Bureaus/MB/Da...rns/504736-700...
has a typical FCC filing plot for a directional antenna system for KTLK in
Los Angeles from its proposed Downey site. Note that the radiation pattern
is defined by the electric field strength (commonly referred to just as
"field strength" throughout part 73 of the rules) at one kilometer in mV/m.

Using ground conductivity, either from the FCC map or from a "test station"
measurement of more specific local conductivity variations, the theoretical
signal strength can be calculated. A typical use of mapping of the contours
is to determine interference referent to co-channel and adjacent channel
stations for the purpose of new or change applications, and to create
coverage maps of radio stations for sales purposes or for appraisals by
brokers or investors.

In addition, night operation has a definition of the interference free
contour, which varies from station to station. KTNQ in Los Angeles has an
interference free night contour of approximately 9 mv/m; this value is
determined by the calculation of skywave from other co-channel stations to
give a usable groundwave service contour for the station. In other words,
outside the 9 mv/m contour, the signal is subject to regular skywave
interference to the groundwave signal. That would be 79.084 dBu for a 9
mV/m
signal.

See, I told you he'd be incoherent.

I'll just have to keep asking until he answers the question.

--
Telamon
Ventura, California

Ibiquity's "Gag Order" on engineers
 

In article ,
"David Eduardo" wrote:

"Telamon" wrote in message
...
In article ,
"David Eduardo" wrote:

This is not a typo. You do not understand the technical terms you use.
You do not understand what 10 mV/m means. They are just terms you have
read and regurgitate with no understanding of what they mean.

http://www.fcc.gov/ftp/Bureaus/MB/Da...4736-70030.pdf
has a typical FCC filing plot for a directional antenna system for KTLK in
Los Angeles from its proposed Downey site. Note that the radiation pattern
is defined by the electric field strength (commonly referred to just as
"field strength" throughout part 73 of the rules) at one kilometer in mV/m.

This is the closest you have come to answering the question. Again, in
your own words what does "field strength" in mV/m mean? What is it
actually a measure of? What does this measurement represent?

Using ground conductivity, either from the FCC map or from a "test station"
measurement of more specific local conductivity variations, the theoretical
signal strength can be calculated. A typical use of mapping of the contours
is to determine interference referent to co-channel and adjacent channel
stations for the purpose of new or change applications, and to create
coverage maps of radio stations for sales purposes or for appraisals by
brokers or investors.

A measurement of "field strength" in mV/m does not sound like a
demographic to me.

In addition, night operation has a definition of the interference free
contour, which varies from station to station. KTNQ in Los Angeles has an
interference free night contour of approximately 9 mv/m; this value is
determined by the calculation of skywave from other co-channel stations to
give a usable groundwave service contour for the station. In other words,
outside the 9 mv/m contour, the signal is subject to regular skywave
interference to the groundwave signal. That would be 79.084 dBu for a 9 mV/m
signal.

How does 79.084 dBu compares to 9 mV/m? What is this dBu term? Please
explain what this means other than it being some line on a map. What
does this measurement mean for my radio reception?

--
Telamon
Ventura, California

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:
"D Peter Maus" wrote in message
...
David Eduardo wrote:

The main reason advertisers do not target 55+ customers is that the
return on investment is low; it takes so much more advertising to
convince older consumers that the cost of the sale is less than the
profit on the sale.

You think that may have something to do with the way the sale is
presented?

I have to cut you off right here. Radio stations don't present to agency
clients. They present to media buyers at ad agencies, based on the
specifications those agencies have for each buy. The amount per market for
radio, the number of stations, the demos, etc., were determined way before
the call for rates gets out, and generaly stations don't even know a
campaign is being prepared until it reaches the buying stage.


Yes, I know that. I've been around, David. But I also know that
the people inside each organization talk to each other. And somewhere,
there has to be one button you can push to make someone listen to a new
idea.

Especially, at your level.

I'm not talking about doing things the way they've always been
done. And for the most part, here, that's what you're trying to sell
us....the idea that institutionalized interference is something to be
embraced because it heralds a new future.

Ok....if you can take that message outside of normal channels to
us, then you can take a new sales pitch to the agencies outside of
normal channels to them.

Don't tell me it can't be done. I've cut too many wormholes in my
career to not know better.

Besides, it's the nature of creativity to do, present, execute, or
discuss something that's not been seen or done before.

And you know this.

Ibiquity's "Gag Order" on engineers
 

"D Peter Maus" wrote in message
...

Ok....if you can take that message outside of normal channels to us,
then you can take a new sales pitch to the agencies outside of normal
channels to them.

Stations with older demos have been attempting this for years... decades. If
an agency has an order from the client to seek women 25-44, there is no way
they are going to buy a station that is mostly 45-64 or 55+. The agency has
nothing to gain by switching a "right" station on a buy for a wrong one. All
they do is endanger the account relationship when the analysis of deliverd
gross ratings points against the campaign target falls short.

Agencies don't determine demos in most cases. The client does. The age range
the client wants is part of developing the creative concept, so it will
appeal to the consumers the advertiser wants to reach. Once the creative is
approved, and often tested against the target demo, media budgets are
allocated and the buy specs are given to station reps so they can quote
against the cost per point goals for each market.

Nowhere does a radio station have an opportunity to change the creative, the
demo or the appropriate media.

Don't tell me it can't be done. I've cut too many wormholes in my
career to not know better.

Stations have tried for years and decades as I have mentioned. Occasionally,
one will get a little spillage money when the buyers get better than
anticipated rates... but they still have to deliver, manybe not as
efficiently, the target demo to some extent

Besides, it's the nature of creativity to do, present, execute, or
discuss something that's not been seen or done before.

The idea of a 55+ radio station trying to get P&G to change product design,
packaging and marketing so they can get on a buy is actually somewhat
humorous.

Ibiquity's "Gag Order" on engineers
 

"Telamon" wrote in message
...

How does 79.084 dBu compares to 9 mV/m? What is this dBu term? Please
explain what this means other than it being some line on a map. What
does this measurement mean for my radio reception?

I have no idea what it means for your radio reception.

The equivalent, by the way, comes from the handy conversion calculators the
FCC has on its website. Most of us in radio use mV/m for Am and dBu for FM
to plot contours.... and that is the way the FCC accepts applications.
Jeeze, I even cited a sample FCC filing map showing this.

For the average listener, the precise location of contours is irrelevant.
Either they get a station "well" or they don't. It's been proven with
boatloads of data that AM listeners are seldom found beyond the 10 mV/M
calculated contour of a station and beyond the 64 dBu contour for an FM.
when the signal is weaker than that, it appears that listeners don't find
listening to be pleasurable so they don't use stations with weaker signals.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:
"D Peter Maus" wrote in message
...

Ok....if you can take that message outside of normal channels to us,
then you can take a new sales pitch to the agencies outside of normal
channels to them.

Stations with older demos have been attempting this for years... decades. If
an agency has an order from the client to seek women 25-44, there is no way
they are going to buy a station that is mostly 45-64 or 55+. The agency has
nothing to gain by switching a "right" station on a buy for a wrong one. All
they do is endanger the account relationship when the analysis of deliverd
gross ratings points against the campaign target falls short.

Agencies don't determine demos in most cases. The client does. The age range
the client wants is part of developing the creative concept, so it will
appeal to the consumers the advertiser wants to reach. Once the creative is
approved, and often tested against the target demo, media budgets are
allocated and the buy specs are given to station reps so they can quote
against the cost per point goals for each market.

Nowhere does a radio station have an opportunity to change the creative, the
demo or the appropriate media.



Every station I've ever worked for has a local sales department.

Start there. Hands on. Direct contact with a client. All it
takes is one success.


Don't tell me it can't be done. I've cut too many wormholes in my
career to not know better.

Stations have tried for years and decades as I have mentioned. Occasionally,
one will get a little spillage money when the buyers get better than
anticipated rates... but they still have to deliver, manybe not as
efficiently, the target demo to some extent

Besides, it's the nature of creativity to do, present, execute, or
discuss something that's not been seen or done before.

The idea of a 55+ radio station trying to get P&G to change product design,
packaging and marketing so they can get on a buy is actually somewhat
humorous.


Yes, it is. That's why I didn't suggest it. I suggested
changing the pitch. Not the product.

C'mon, David. You're smarter than that.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...


dxAce wrote:

dxAce wrote:

David "I can't help but pose as 'Eduardo' because I have no real grip
on
reality", wrote:

"dxAce" wrote in message
...


Weren't you in Traverse City when you'd already claimed to be
"living" in
Mexico?

No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961. It was the sister station of where I
worked in Cleveland,
and I wanted to be there as it was a Spanish language
station! I also worked
summer of '59 and '60 if I remember the years at WCCW
in Traverse City, ...

Also amazing, as I've pointed out many times before, is that just around
the same
time you claimed to be in South America, miraculously, in a discussion
about John
F. Kennedy's assasination, you claimed to be working at a radio station in
the USA
on November 22, 1963.

You really need to improve your reading skills. In the first part of '63, I
was in Mexico and then wandered about Central America and Colombia. I was
back at WCUY briefly in late 1963, and then went to Guatemala briefly and
then to Ecuador. If you follow the timeline, it's relatively simple.

Your "timeline" doesn't work, as it's full of holes AND lies.

Ibiquity's "Gag Order" on engineers
 

dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you "visited"
WFAB and that you "worked" at WFAB for the summer.

So which is it? How many stations have you "visited" and have later claimed to
have "worked" at?

Inquiring minds want to get into the head of a pathological liar to see just what
makes you tick.

Ibiquity's "Gag Order" on engineers
 

dxAce wrote:

dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you "visited"
WFAB and that you "worked" at WFAB for the summer.

So which is it? How many stations have you "visited" and have later claimed to
have "worked" at?

Or "owned" for that matter?

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:
"K Isham" wrote in message news:46dfc84a@kcnews01...
I remember reading the Arizona Daily Star newspaper article when KTKT
expressing surprise that it had reached #1 again in 1979, when most of the
country were already listening to FM. Well that is old news.

In fact, by 1980, KTKT was down to about 10th in the market and falling, due
to competiton form FM Top 40 stations. By the time it changed format, it was
hardly billing anything.

For example when I was listening to the oldies station, I believe
Billboard stated that there was over a thousand #1 songs in the decade of
the sixties alone, but they recycle just about fifty songs total for the
whole day. 1950's thru the early 80's. I realize that the selection is
made by market research, but don't you relies that most people can't
remember the title, artist etc, when you ask people to fill out the
survey.

"People" don't fill out a survey. They listen to extracts of each song and
score them based on how much they would like to hear them on the radio
today.

Finally, as a radio marketing executive, it should be your job to convince
the advertisers that life doesn't stop at age 55, and there can still be
money to be made in selling to our aging population.

These decisions are made by the clients of agency accounts, based on
hundreds and hundreds of millions of dollars in consumer research and
through which the client determines the prime sales demographics for their
goods and services and tells the ad agency who to advertise to. Radio
stations do not visit ad agency clients.

The main reason advertisers do not target 55+ customers is that the return
on investment is low; it takes so much more advertising to convince older
consumers that the cost of the sale is less than the profit on the sale.

Old people still buy cars, appliances, gas, insurance etc. Not just the
crap that the info-mericails try to sell now. You should take the leads in
changing the mind set, that people stop changing at 55+ and more
importantly, the stop buying at 55+.

As I said, these decisions on agency accounts are set by the client of the
agency, and no medium has access to the client to "get on the buy" when the
client has made a highly researched marketing decision.


FM stations


Mr Eduardo:

I noticed you ignored my rant about my visit to Radio Shack to demo a
"HD" radio.
It seems the HD is going go the way of the "New Coke" of the 80's if you
cannot get a affordable decent receiver. As a marketing man, I'm sure
you remember when Coke decided to change their formula because their
survey people claimed that the youth of America perfected the taste of
Pepsi over Coke and stopped product of the original formula. Well, I
remember the great sales at the stores, as they attempted to unload the
unsold "New Coke." I will admit that that I read a couple years ago
that "New Coke" sell well as a fountain drink at some trendy rester
aunts, but Old Coke is the leader at the supermarket, where most of the
profit is for them.
While HD may be improved, if you can't receive it while jogging, at work
or in the car where most of the people listen, how are you going to sell
it? I have HDTV and am very satisfied, but I can see and here the
difference in quality, as well as the extra offerings on most of the
channels here in town with my old antenna much better than the analog
reception. While at the Radio Shack with their professionally installed
antenna, the HD radio signal did not lock on. Now I have at $300 Ten
Tec 320D receiver and the DRM decoder software plus Open source "Dream"
software, and with its own whip antenna, I could receive "Radio New
Zealand" some 6000 miles distant from my location with very few
drop-outs, and even better reception than there more powerful analog
signal, when I hooked it to my 25 foot homemade inverted-vee. The nice
part about that system, I didn't have to junk my radios, just to receive
it. My JRC535D was able to decode it also with out modification.
Once, when European signals where coming in my location, I picked up the
DRM signal direct from Germany, and saw how a Digital signal could be
set up, They had to voice channels simultaneously plus a web page that I
was briefly able to decode.
Maybe you could interest the power that be, to utilize the HD signal to
download web - pages such as detours, traffic jams that would be
pertinent to the user, plus you could set it up for the user to
interface with the computer for products etc, not just a replay of the
morning drive time show. This will not happen unless your industry can
come up with a more flexible system.
Ken I

Ibiquity's "Gag Order" on engineers
 

K Isham wrote:

David Eduardo wrote:
"K Isham" wrote in message news:46dfc84a@kcnews01...
I remember reading the Arizona Daily Star newspaper article when KTKT
expressing surprise that it had reached #1 again in 1979, when most of the
country were already listening to FM. Well that is old news.

In fact, by 1980, KTKT was down to about 10th in the market and falling, due
to competiton form FM Top 40 stations. By the time it changed format, it was
hardly billing anything.

For example when I was listening to the oldies station, I believe
Billboard stated that there was over a thousand #1 songs in the decade of
the sixties alone, but they recycle just about fifty songs total for the
whole day. 1950's thru the early 80's. I realize that the selection is
made by market research, but don't you relies that most people can't
remember the title, artist etc, when you ask people to fill out the
survey.

"People" don't fill out a survey. They listen to extracts of each song and
score them based on how much they would like to hear them on the radio
today.

Finally, as a radio marketing executive, it should be your job to convince
the advertisers that life doesn't stop at age 55, and there can still be
money to be made in selling to our aging population.

These decisions are made by the clients of agency accounts, based on
hundreds and hundreds of millions of dollars in consumer research and
through which the client determines the prime sales demographics for their
goods and services and tells the ad agency who to advertise to. Radio
stations do not visit ad agency clients.

The main reason advertisers do not target 55+ customers is that the return
on investment is low; it takes so much more advertising to convince older
consumers that the cost of the sale is less than the profit on the sale.

Old people still buy cars, appliances, gas, insurance etc. Not just the
crap that the info-mericails try to sell now. You should take the leads in
changing the mind set, that people stop changing at 55+ and more
importantly, the stop buying at 55+.

As I said, these decisions on agency accounts are set by the client of the
agency, and no medium has access to the client to "get on the buy" when the
client has made a highly researched marketing decision.


FM stations


Mr Eduardo:

I noticed you ignored my rant about my visit to Radio Shack to demo a
"HD" radio.
It seems the HD is going go the way of the "New Coke" of the 80's if you
cannot get a affordable decent receiver. As a marketing man, I'm sure
you remember when Coke decided to change their formula because their
survey people claimed that the youth of America perfected the taste of
Pepsi over Coke and stopped product of the original formula. Well, I
remember the great sales at the stores, as they attempted to unload the
unsold "New Coke." I will admit that that I read a couple years ago
that "New Coke" sell well as a fountain drink at some trendy rester
aunts, but Old Coke is the leader at the supermarket, where most of the
profit is for them.
While HD may be improved, if you can't receive it while jogging, at work
or in the car where most of the people listen, how are you going to sell
it? I have HDTV and am very satisfied, but I can see and here the
difference in quality, as well as the extra offerings on most of the
channels here in town with my old antenna much better than the analog
reception. While at the Radio Shack with their professionally installed
antenna, the HD radio signal did not lock on. Now I have at $300 Ten
Tec 320D receiver and the DRM decoder software plus Open source "Dream"
software, and with its own whip antenna, I could receive "Radio New
Zealand" some 6000 miles distant from my location with very few
drop-outs, and even better reception than there more powerful analog
signal, when I hooked it to my 25 foot homemade inverted-vee. The nice
part about that system, I didn't have to junk my radios, just to receive
it. My JRC535D was able to decode it also with out modification.
Once, when European signals where coming in my location, I picked up the
DRM signal direct from Germany, and saw how a Digital signal could be
set up, They had to voice channels simultaneously plus a web page that I
was briefly able to decode.
Maybe you could interest the power that be, to utilize the HD signal to
download web - pages such as detours, traffic jams that would be
pertinent to the user, plus you could set it up for the user to
interface with the computer for products etc, not just a replay of the
morning drive time show. This will not happen unless your industry can
come up with a more flexible system.

Don't trust Mr. Gleason as he's been a known pathological liar for at least 50
years.

Ibiquity's "Gag Order" on engineers
 

On Sep 6, 11:55 pm, "David Eduardo" wrote:
"D Peter Maus" wrote in ...

Ok....if you can take that message outside of normal channels to us,
then you can take a new sales pitch to the agencies outside of normal
channels to them.

Stations with older demos have been attempting this for years... decades. If
an agency has an order from the client to seek women 25-44, there is no way
they are going to buy a station that is mostly 45-64 or 55+. The agency has
nothing to gain by switching a "right" station on a buy for a wrong one. All
they do is endanger the account relationship when the analysis of deliverd
gross ratings points against the campaign target falls short.

Agencies don't determine demos in most cases. The client does. The age range
the client wants is part of developing the creative concept, so it will
appeal to the consumers the advertiser wants to reach. Once the creative is
approved, and often tested against the target demo, media budgets are
allocated and the buy specs are given to station reps so they can quote
against the cost per point goals for each market.

Nowhere does a radio station have an opportunity to change the creative, the
demo or the appropriate media.



Don't tell me it can't be done. I've cut too many wormholes in my
career to not know better.

Stations have tried for years and decades as I have mentioned. Occasionally,
one will get a little spillage money when the buyers get better than
anticipated rates... but they still have to deliver, manybe not as
efficiently, the target demo to some extent

Besides, it's the nature of creativity to do, present, execute, or
discuss something that's not been seen or done before.

The idea of a 55+ radio station trying to get P&G to change product design,
packaging and marketing so they can get on a buy is actually somewhat
humorous.

Like it or not, you'll have an exclusively 55+ audience if you don't
get off your ass and do something. You mean the colloidal silver
hasn't helped?

Ibiquity's "Gag Order" on engineers
 

On Sep 7, 12:00 am, "David Eduardo" wrote:
"Telamon" wrote in message

...



How does 79.084 dBu compares to 9 mV/m? What is this dBu term? Please
explain what this means other than it being some line on a map. What
does this measurement mean for my radio reception?

I have no idea what it means for your radio reception.

The equivalent, by the way, comes from the handy conversion calculators the
FCC has on its website. Most of us in radio use mV/m for Am and dBu for FM
to plot contours.... and that is the way the FCC accepts applications.
Jeeze, I even cited a sample FCC filing map showing this.

For the average listener, the precise location of contours is irrelevant.
Either they get a station "well" or they don't. It's been proven with
boatloads of data that AM listeners are seldom found beyond the 10 mV/M
calculated contour of a station and beyond the 64 dBu contour for an FM.
when the signal is weaker than that, it appears that listeners don't find
listening to be pleasurable so they don't use stations with weaker signals.

I wish I could make young people throw away their ipods, their FM
radios, and just about everything else they're interested in so that
they would develop an interest in the amazing hgh and the programming
on your radio stations. However, that's just not realistic. You have
to face facts. You have to make some major changes, and a digital
paintjob ain't gonna do it. You're in a pickle!

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

I stated I visited the sister station to the one for which I worked part
time; I worked for the same company, but never at WFAB.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you
"visited"
WFAB and that you "worked" at WFAB for the summer.


I said I was there on a spring break, and met the manager, Tomás García
Fusté. That's it.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


dxAce wrote:

dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish
show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you
"visited"
WFAB and that you "worked" at WFAB for the summer.

So which is it? How many stations have you "visited" and have later
claimed to
have "worked" at?

Or "owned" for that matter?

The only stations I owned were those in Ecuador, including 4 AMs and 5 FMs
in Quito, and AMs in Cuenca, Ambato and a couple of other places in the
country as well as a partnership with Jaime Nebot Velasco for one in
Guayaquil.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...


David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

I stated I visited the sister station to the one for which I worked part
time; I worked for the same company, but never at WFAB.

Not what you stated. Try again!

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...


dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish show
from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you
"visited"
WFAB and that you "worked" at WFAB for the summer.


I said I was there on a spring break, and met the manager, Tomás García
Fusté. That's it.

No, here is what you stated: "Hell, also not mentioned was
working all summer at WFAB in Miami in, I think, 1961. It was the sister station
of where I worked in Cleveland"

Try again, Mr. Pathological.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...


dxAce wrote:

dxAce wrote:

David "I lie my ass off whilst posing as 'Eduardo'", wrote:

"dxAce" wrote in message
...


No, that was a summer job at WCCW as board op for the Spanish
show from
about 1960 to 1962.

Uh-Huh.

David Eduardo wrote: Hell, also not mentioned was
working all summer at WFAB in
Miami in, I think, 1961

I never worked at WFAB.

Then why did you state that you did?

Moron.

In researching the record I find that you've variously stated that you
"visited"
WFAB and that you "worked" at WFAB for the summer.

So which is it? How many stations have you "visited" and have later
claimed to
have "worked" at?

Or "owned" for that matter?

The only stations I owned were those in Ecuador, including 4 AMs and 5 FMs
in Quito, and AMs in Cuenca, Ambato and a couple of other places in the
country as well as a partnership with Jaime Nebot Velasco for one in
Guayaquil.

Mr. Gleason, you are full of ****. It's been proven time and time again that you
are nothing more than a sad little pathological SOB who will lie at the drop of
a sombrero.

Ibiquity's "Gag Order" on engineers
 

"K Isham" wrote in message news:46e13315@kcnews01...
David Eduardo wrote:

I noticed you ignored my rant about my visit to Radio Shack to demo a "HD"
radio.

A lot of the early radios were simply bad. Now we are in the third
generation, and they are better but the really good things will come in
2008.

While HD may be improved, if you can't receive it while jogging, at work
or in the car where most of the people listen, how are you going to sell
it?

Samsung and others have announced new, low power chips for Q1 of 2008. These
will enable portable devices. Remember, portable CD players took 6 years to
get to the $100 price point.

Most radio listening, about 70%, is at work or in the home, not in the car.

Maybe you could interest the power that be, to utilize the HD signal to
download web - pages such as detours, traffic jams that would be
pertinent to the user, plus you could set it up for the user to interface
with the computer for products etc, not just a replay of the morning drive
time show. This will not happen unless your industry can come up with a
more flexible system.
Ken I

Data streams for all that sort of thing are coming. And the new iPod has HD
features:

"After 18 months of behind-the-scenes development, iBiquity and Apple have
connected radio to the iPod. It comes as Polk Audio releases the next
generation of its I-Sonic and the JBL iHD receivers. With this device,
listeners can "tag" songs they hear then buy the song via iTunes. Several
groups have already struck licensing deals with Apple. Is this the
technology breakthrough radio has been looking for?"

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"Steve" wrote in message
ups.com...
I said I was there on a spring break, and met the manager, Tomás García
Fusté. That's it.- Hide quoted text -

- Show quoted text -

BUSTED!

Except for the minor fact that dxAss has fabricated a post.

Hogwash, Mr. Gleason, I fabricated nothing. Those are your own words.

You are merely nothing more than a sad little pathological SOB who will lie at
the drop of a sombrero.

dxAce
Michigan
USA

(OT) : To Make AM/MW "HD" {IBOC} Radio 'Work' the AM/MW Band Needs A New Band Plan
 

On Sep 7, 4:41 am, Steve wrote:
On Sep 7, 12:00 am, "David Eduardo" wrote:





"Telamon" wrote in message

...

How does 79.084 dBu compares to 9 mV/m? What is this dBu term? Please
explain what this means other than it being some line on a map. What
does this measurement mean for my radio reception?

I have no idea what it means for your radio reception.

The equivalent, by the way, comes from the handy conversion calculators the
FCC has on its website. Most of us in radio use mV/m for Am and dBu for FM
to plot contours.... and that is the way the FCC accepts applications.
Jeeze, I even cited a sample FCC filing map showing this.

For the average listener, the precise location of contours is irrelevant.
Either they get a station "well" or they don't. It's been proven with
boatloads of data that AM listeners are seldom found beyond the 10 mV/M
calculated contour of a station and beyond the 64 dBu contour for an FM.
when the signal is weaker than that, it appears that listeners don't find
listening to be pleasurable so they don't use stations with weaker signals.

I wish I could make young people throw away their ipods, their FM
radios, and just about everything else they're interested in so that
they would develop an interest in the amazing hgh and the programming
on your radio stations. However, that's just not realistic. You have
to face facts. You have to make some major changes, and a digital
paintjob ain't gonna do it. You're in a pickle!- Hide quoted text -

- Show quoted text -


To Make AM/MW "HD" {IBOC} Radio 'Work' the
AM/MW Band Needs A New Band Plan :
- - - OTHERWISE DON'T DO IT [.]

# 1 - Designate all FM Radio Licensees as "Local" Radio
Service* Programming with-in an Expanded70 dBu Contour.
* The Key Word being Service to the "Local" Community;
NOT Marketing to the Consumers.

# 2 - Expand the FM Band into one of the soon to be
"Un-Used" VHF TV Channels.

# 3 - Migrate 50% to 67% of the current AM/MW Radio
Stations to the new Expanded FM Radio Band.

# 4 - Re-Define the AM/MW Band to 25 kHz Channel
"Spacing" with IBOC "HD" Radio at 10% ERP.
* Old Band Plan : 1700 - 540 = 1160 / 10 = 116 Channels
* New Band Plan : 1700 - 540 = 1160 / 25 = 46 Channels

# 5 - Transition to All "HD" Digital Radio within 5-Years
with all Analog Transmission ending by the end of 5-Years.

# 6 - Designate all AM/MW Radio Licensees as "Regional"
Radio Service* Programming with an Expanded 50 mv/m Contour.
* The Key Word being Service to the "Regional" Area
{State/States}; NOT Marketing to the Consumers.


that's the plan ~ RHF

Ibiquity's "Gag Order" on engineers
 

"D Peter Maus" wrote in message
...


When I was Production Director for CBS Radio, in Chicago, I went
with the sales mangler of the Country station, WUSN, to a meeting with the
head of the in-house agency at Pepsico to hopefully get them off their
hard'No Country' bias and buy the station. The meeting didn't go well. The
rep came out with figures, demographic breakdowns and perceptuals that
told us we were ****ing in the wind with Pepsi drinkers.

But that was a format decision, something the agency may have had control
over. Demos are seldom changable at the agency level.

I've frequently, when selling or assisting on sales calls, gotten "no
Spanish" dictates removed... these are usually in place because the agency
has no Hispanic creative staff. And in years before being in LA, I have
gotten "no talk" or "no salsa" dictates removed, sometimes by buying
questions on market omnibus studies that have major credibility at the
agency level. But I don't recall ever getting demos changed... nor can
anyone here in LA at a cluster with 3 stations int he top 10 25-54.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...

No, he's not, he's merely nothing more than a sad little pathological SOB
who
will lie at the drop of a sombrero.

You can take that to the bank.

And, I invite him to prove me wrong. He can't do that.


You have never disproved anything I said. Take that to the bank.

Ibiquity's "Gag Order" on engineers
 

"D Peter Maus" wrote in message
news:dWcEi.503618$p47.409927@bgtnsc04-
What I've noticed in the last 48 hours...is that he's not
addressed a single point I've made. Only cut off discussion at a point
where he can fall back on 'the way things have always been.'

That is because your points involve changing the demographic dictate of a
client to an agency. If a client specifies Females 25-44, a station that is
predominantly male 45+ is not going to get on the buy. And the client has
very specific reasons for picking the target demos; they know more about the
consumption than a station does.

Part of successful selling is knowing what you can fight, such as your good
example of getting acceptance for country formats, and what you can not
fight. Changing a demographic target is nearly impossible, although it may
have been done a couple of times... and at smaller local agencies there is
some chance if the station can show the agency that they will make money on
the change. Otherwise, the agency is jeopardizing the client relationship
with absolutely no gain.

It's not uncommon for a PD to take that tack, though. It comes
with the office.


I'm not a PD... although I have programmed on a few occasions. Most of my
career was as manager (and owner) and GSM.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


Except for the minor fact that dxAss has fabricated a post.

Hogwash, Mr. Gleason, I fabricated nothing. Those are your own words.

You are merely nothing more than a sad little pathological SOB who will
lie at
the drop of a sombrero.

Were I to have worked at WFAB, which in the 60's was generally Miami's #1
radio station, I would have it in my resume. It would have been an honor.
The fact is, I have the visit down as an anecdote about my early experiences
in Spanish language radio.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...

No, he's not, he's merely nothing more than a sad little pathological SOB
who
will lie at the drop of a sombrero.

You can take that to the bank.

And, I invite him to prove me wrong. He can't do that.


You have never disproved anything I said. Take that to the bank.

BS. You are a pathological liar!

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:
"D Peter Maus" wrote in message
news:dWcEi.503618$p47.409927@bgtnsc04-
What I've noticed in the last 48 hours...is that he's not
addressed a single point I've made. Only cut off discussion at a point
where he can fall back on 'the way things have always been.'

That is because your points involve changing the demographic dictate of a
client to an agency. If a client specifies Females 25-44, a station that is
predominantly male 45+ is not going to get on the buy. And the client has
very specific reasons for picking the target demos; they know more about the
consumption than a station does.

Part of successful selling is knowing what you can fight, such as your good
example of getting acceptance for country formats, and what you can not
fight. Changing a demographic target is nearly impossible, although it may
have been done a couple of times... and at smaller local agencies there is
some chance if the station can show the agency that they will make money on
the change. Otherwise, the agency is jeopardizing the client relationship
with absolutely no gain.



That's only a limitation if you believe it. I'm not saying it's
easy, David, but if a station can make an agency/client see a potential
that was not exploited in one vein, then the station has that ability in
other areas. It's only a matter of self limiting beliefs that keep one
from making the pitch.

I'm also not saying that the station should change the client's
target demographic, but rather that the station working through the
agency, can show the client how to expand their market and include a
richer element with more discretionary income.

How many 55 year olds own iPods? BMW's? Chevrolets? How many 55
year olds buy soap? Toothpaste? How many 55 year olds listen to music? I
mean, it's more likely that a 55 year old can afford a home theatre
system from McIntosh Labs than a 24 year old.

Don't tell me we don't watch movies.

The most important part of successful selling is not in knowing
what you can and cannot fight, but how to present to bring a new pitch
to a resistant target. One size doesn't fit all.

You want to capture new sales, you change your pitch to new
targets.

And as the population ages, finding a way to serve 55+ is going
to be the key to survival. For media, and for retail.







It's not uncommon for a PD to take that tack, though. It comes
with the office.


I'm not a PD... although I have programmed on a few occasions. Most of my
career was as manager (and owner) and GSM.


Then you, more than anyone here, would know the resource
potential of a good sales force and how to make a sale 'outside the box.'

You also know that stations make pitches to agencies every
day. Station makes the pitch to the agency. The agency's job is to
present to the client. Expanding a market is never a relationship
jeopardizing thing.

What drives so many people nuts about corporate manglement, is
the mindset that things work according to immutable realities according
to statistics, and 'research.' As I've said, quoting statistics isn't
really useful to someone who's a real person trying to understand why
something cannot be tried. What comes from such conversations is a
question by a listener who is told that what they want cannot be done.
Within the limited view of statistics, it's true, it cannot. From the
wider view of possibilities it becomes apparent that something can't be
done because it will not be tried; because possibilities will not be
exploited.

Most Manglers, and owners, I've worked with, known or had
contact with hide behind walls of research, statistics and historical
experiences, the Third Circle, beyond which they can see, but refuse to
look. They quote figures as though they are immutable laws. Figures are
only a snapshot of what exists through the lens of a moment and a place
and a given set of circumstances. Change the time, the place, or the
circumstances, and the statistics may not apply.

Where you and I have always disagreed, and where so much of
the furor in these groups exists, is that you seem unwilling to
recognize that what exists now, isn't all there is. And what works now
isn't the only viability. You may be right, and there may be no
practical way to achieve what's been suggested here. But that you refuse
to acknowledge the possibility is what's so maddening. That you deflect
questions with statistics rather than provide real answers. And that you
refuse to look outside the Circle for possibilities. These are reasons
you're arguments have been less than effective at convincing those of us
here who use Radio, and who have made it a lifestyle to cut wormholes
through obstacles to listen to what we want, rather than what's given us.

We know, from our own experiences that there are
possibilities. You deny this. Or worse, don't even acknowledge that this
has been presented.

For someone in the business of bringing people to your radio
stations, that would seem to be a self defeating strategy.

Like I said, try it without the numbers. Present a compelling
argument in English and explain why.

I"m not talking about CHANGING a demographic target. I'm
talking about exploiting a demographic that's being ignored, because i's
not easy.

Start looking at and for possibilities. Take your head out of
your statistics and your Third Circle 'experience' and start seeing that
if one obstacle can be overcome by a station to an agency/client, others
can also be overcome.

The reality is that 55+ listeners are a rich resource that
isn't being exploited because they're expensive to pursue. So are
diamonds. But the value of recovered diamonds offsets the cost of mining
them. The value of 55+ listeners is greater than younger, lesser
expensive demographics. More costly to pursue, but much greater value
when harvested.

If you're not successful at selling them, as Pepsi found with
Country Music listeners, change your pitch. Explore possibilities. Every
General Mangler I've ever worked for has told me to never fall into the
trap of 'that's the way it's always been done.' He/she has always told
me to try new things. New ways.

Ironically, yourself included, none has been willing to heed
this counsel.

Explore possibilities. Change the pitch. Pursue the richer
deeper ores.

If you can sell a nation of radio listeners that institutional
interference that robs them of their choices is a good thing, you
certainly have the salesmanship to sell high end SUV's to a 55 year old.

The question is, will you remain unwilling to find a way?

Ibiquity's "Gag Order" on engineers
 

"Telamon" wrote in message
...

He does not understand the technical terms he uses either. He will not
answer a simple question on them.

I already gave you a definition of how field strength contours are employed
and how the FCC uses them.

Keep in mind that the FCC's principal technical function is that of
regulating interference. Field strength, calculated or measured, is the
metric the FCC uses to determine if there is interference potential in an
application for a new station or in a change application. We are not
interested in the nature or physics of propagation... we are interested in
HOW MUCH signal there is at specific points removed by specific distances
from an antenna or antenna system.

Further, radio stations use coverage maps to show advertisers where the
signal reaches. Such maps are labeled in mV/m for AM and dBu for FM; these
are the standard measurement units for the radio broadcast industry.

In either case, the data for the FCC or the contours on a coverage map when
based on the measured free space electromagnetic field using a standard or
calibrated antenna to determine the field strength of a station. In many
cases, the AM coverage areas are determined by calculations based on power,
antenna efficiency and ground conductivity to determine contours of specific
and desired intensity. In the FM service few stations ever do measurements
or even have the equipment to do it... it's all calculated and the FCC does
not require measured field strength readings, although stations may submit
measured field strength readings to prove a specific application is viable.

An AM station, when first licensed or when making a significant change in
facility, will do field strength readings on a number of points on a number
of radials at specific distances from the transmitter. A directional AM will
have more radials, as the monitor points must show actual measured field
strength in the nulls, which are there to protect other stations from
interference, must be measured to the sides and at the center of each null.
The location of the directional monitor points are, in fact, part of the
station license.

Ibiquity's "Gag Order" on engineers
 

"dxAce" wrote in message
...


David Eduardo wrote:

"dxAce" wrote in message
...

No, he's not, he's merely nothing more than a sad little pathological
SOB
who
will lie at the drop of a sombrero.

You can take that to the bank.

And, I invite him to prove me wrong. He can't do that.


You have never disproved anything I said. Take that to the bank.

BS. You are a pathological liar!

As usual, you substitute invective for fact.

Ibiquity's "Gag Order" on engineers
 

David Eduardo wrote:

"dxAce" wrote in message
...


David Eduardo wrote:

"dxAce" wrote in message
...

No, he's not, he's merely nothing more than a sad little pathological
SOB
who
will lie at the drop of a sombrero.

You can take that to the bank.

And, I invite him to prove me wrong. He can't do that.


You have never disproved anything I said. Take that to the bank.

BS. You are a pathological liar!

As usual, you substitute invective for fact.

Prove it, 'Tardo... you can't do it!

I guarantee it.

Ibiquity's "Gag Order" on engineers
 

In article ,
"David Eduardo" wrote:

"Telamon" wrote in message
...

He does not understand the technical terms he uses either. He will not
answer a simple question on them.

I already gave you a definition of how field strength contours are employed
and how the FCC uses them.

Snip

I'm sure the people employed by the FCC know what those maps mean. It is
you that does not understand.

--
Telamon
Ventura, California