David Frackelton Gleason, prancing as 'Eduardo' and paid shill for Univision
Radio/iBiquity wrote:

"D Peter Maus" wrote in message
...

In Phoenix, Bonneville bought a top 10 CHR, and is going to simulcast
KTAR on it. In Salt Lake, they took a lower-performing FM and nuked the
programming to simulcast KSL. In both cases, the AM had no coverage or
interference issues.

In Washington, they moved WTOP, the frequent #1 station to FM, and did
niche formatting on the old AM channel which was the best Am signal in
DC.

Clear Channel took Tallahassee's best AM (1270) and moved news talk to an
FM that was lower in billings and put only sports on the AM, WNLS.

This sort of thing is starting to happen, with the intervals being less
and less between swaps.



Something like that here, would be interesting to watch, give that talk
on FM, when tried, was not successful.

I do not think that the idea that you can do talk for people who are not
into talk will ever work. Talk listeners, aside from morning shows or potty
talk, appeals to 35+ in any language. So the issue is to make the delivery
method and the format relevant to the 35-44 group that should listen to
talk, but does not because they grew up after AM was the music medium of
choice and do not like it.

Many comment that "AM sounds fine to me." We find that in talking to
listeners... the older the listener, the more tolerant of AM LoFi they tend
to be. This is because the band has no inherent stigma, and these listeners
grew up on the sound... as awful as it is.

If it's that damn awful, **** for brains, then what the **** are you doing HERE,
boy?

If regular AM is that damn bad, then you must hate shortwave even more.

Once again, hit the road, prancing shill.

dxAce
Michigan
USA