| Home |
| Search |
| Today's Posts |
|
|
|
#1
October 26th 09, 05:27 PM
posted to alt.radio.broadcasting,rec.radio.shortwave,ba.broadcast
|
|||
|
|||
IBOC : FM HD-Radio - The Trend-to-Watch - Money Making HD-2Channels
On Oct 19, 1:10*pm, "Jo Jo Gunn" wrote:
"HD Radio Farce" wrote in ... On Oct 17, 2:08 pm, RHF wrote: On Oct 17, 9:43 am, HD Radio Farce wrote: On Oct 17, 2:27 am, "Jo Jo Gunn" wrote: "John Higdon" wrote in message ... In article , SMS wrote: D. Peter Maus wrote: First, there is only a 100 share in any market. New listeners are not printed up like $100 bills in Washington. They have to be taken from some pre-existing program source. It's coming from listeners that would otherwise be listening to their iPod, CDs, or digital media (in the car or not in the car) because there's nothing on analog AM or FM that they want to listen to. HD radio is much more likely to be stealing customers from satellite radio than from analog FM. If "killer programming" is going to be available on HD, why not put it on analog FM now? As someone who used to work in Classical radio, you realize that those formats are dropping like flies. Classical could find a nice home on HD-2 channels....and some NPR outlets are doing news/talk on their HD1....and doing classical on their HD2. The formats available on HD2 (and 3) are going to be niche programming. Enough listeners to sustain it, but not enough to warrant an $70 million dollar signal. One of the biggest problems classical formats have had is balancing the listeners who like choral & opera....with those who don't! This one of the great uses of secondary streams. HD2 can be all choral & opera. COuntry formats that feature 90's and todays music...can put 60's/70's on the decondary HD2 channel.- Hide quoted text - - Show quoted text - "Struble: HD Addresses The ’Long Tail’" "Bob Struble, President/CEO of HD Radio developer iBiquity Digital, says in his latest column on the iBiquity website that HD technology can help radio address the Long Tail of consumer interest... Analog radio cannot effectively serve the Long Tail, Struble writes... But HD Radio, he says, gives radio broadcasters an economically viable way to address the Long Tail with niche formats on HD2 and HD3 subchannels.... I got a bunch of thought provoking comments on The Long Tail column, and the usual suspects questioning my sanity and family background." http://www.hdradio.com/the_buzz.php?thebuzz=315 "Harvard Business Review: Should You Invest in the Long Tail?" "Chris Anderson, editor of Wired magazine, argues that the sudden availability of niche offerings more closely tailored to their tastes will lure consumers away from homogenized hits. The 'tail' of the sales distribution curve, he says, will become longer, fatter, and more profitable. Elberse, a professor at Harvard Business School, set out to investigate whether Anderson's long-tail theory is actually playing out in today's markets. She focused on the music and home- video industries -- two markets that Anderson and others frequently hold up as examples of the long tail in action -- reviewing sales data from Nielsen SoundScan, Nielsen VideoScan, the online music service Rhapsody, and the Australian DVD-by-mail service Quickflix. What she found may surprise you: Blockbusters are capturing even more of the market than they used to, and consumers in the tail don't really like niche products much." http://www.citeulike.org/user/mmkurth/article/2984768 There is no viable business-model for niche formats on the HD channels - Struble should have known that, since he is a Harvard MBA Baker Scholar. Perhaps, he doesn't read the Harvard Busines Review, or more likely, is just lying, as we all know. "CC Radio’s Format Lab gone?" "So bottom line, the Format Lab is no longer available on the web and has cut some of its formats down to the most successful/desirable. Thewww.iHeartMusic.comwebsiteseemsto only list the main audio streams of CC stations--not multicast HD formats--but does offer a few off to the side: erockster; Pride; Verizon New Music; Smooth Jazz; Real Oldies; Slow Jams and New Country. There used to be something close to 100 formats listed on the site." http://www.rbr.com/radio/11252.html "Bonneville pulls iChannel Music" "Bonneville has pulled the plug on its iChannel Music HD Network and streaming. - For the most part, it has replaced the HD multicast - with WorldBand Media content (brokered ethnic - programming). HDRF - As you point out "World Band Media" content (brokered ethnic programming) is a Profitable {Successful} use of HD-2 Channels for FM Radio Stations. ~ RHF iChannel allowed indie bands to upload their music online for consideration... We commend Bonneville for giving it a shot—it allowed radio to expose a lot of new, unsigned indie bands from around the world. CC Radio's eRockster HD2 format is still around at a good handful of stations and still outstanding. If that gets shuttered, a good bunch of us just might be done with HD Radio listening altoghether." http://www.rbr.com/radio/12113.html Yup, these niche formats have been a failure! LOL!- Hide quoted text - - Show quoted text -- Hide quoted text - - Show quoted text - ? Prove it! More farce from the HD Radio broadcasters and iNiquity. More inabilty to see reality from the HD Radio Nutcase and Enihborhood Mental HEalth Patient.- Hide quoted text - - Show quoted text - Boring... |
|
#2
October 26th 09, 05:40 PM
posted to alt.radio.broadcasting,rec.radio.shortwave,ba.broadcast
|
|||
|
|||
|
IBOC : FM HD-Radio - The Trend-to-Watch - Money Making HD-2 Channels
"HD Radio Farce" wrote in message ... On Oct 19, 1:10 pm, "Jo Jo Gunn" wrote: "HD Radio Farce" wrote in ... On Oct 17, 2:08 pm, RHF wrote: On Oct 17, 9:43 am, HD Radio Farce wrote: On Oct 17, 2:27 am, "Jo Jo Gunn" wrote: "John Higdon" wrote in message ... In article , SMS wrote: D. Peter Maus wrote: First, there is only a 100 share in any market. New listeners are not printed up like $100 bills in Washington. They have to be taken from some pre-existing program source. It's coming from listeners that would otherwise be listening to their iPod, CDs, or digital media (in the car or not in the car) because there's nothing on analog AM or FM that they want to listen to. HD radio is much more likely to be stealing customers from satellite radio than from analog FM. If "killer programming" is going to be available on HD, why not put it on analog FM now? As someone who used to work in Classical radio, you realize that those formats are dropping like flies. Classical could find a nice home on HD-2 channels....and some NPR outlets are doing news/talk on their HD1....and doing classical on their HD2. The formats available on HD2 (and 3) are going to be niche programming. Enough listeners to sustain it, but not enough to warrant an $70 million dollar signal. One of the biggest problems classical formats have had is balancing the listeners who like choral & opera....with those who don't! This one of the great uses of secondary streams. HD2 can be all choral & opera. COuntry formats that feature 90's and todays music...can put 60's/70's on the decondary HD2 channel.- Hide quoted text - - Show quoted text - "Struble: HD Addresses The ’Long Tail’" "Bob Struble, President/CEO of HD Radio developer iBiquity Digital, says in his latest column on the iBiquity website that HD technology can help radio address the Long Tail of consumer interest... Analog radio cannot effectively serve the Long Tail, Struble writes... But HD Radio, he says, gives radio broadcasters an economically viable way to address the Long Tail with niche formats on HD2 and HD3 subchannels... I got a bunch of thought provoking comments on The Long Tail column, and the usual suspects questioning my sanity and family background." http://www.hdradio.com/the_buzz.php?thebuzz=315 "Harvard Business Review: Should You Invest in the Long Tail?" "Chris Anderson, editor of Wired magazine, argues that the sudden availability of niche offerings more closely tailored to their tastes will lure consumers away from homogenized hits. The 'tail' of the sales distribution curve, he says, will become longer, fatter, and more profitable. Elberse, a professor at Harvard Business School, set out to investigate whether Anderson's long-tail theory is actually playing out in today's markets. She focused on the music and home- video industries -- two markets that Anderson and others frequently hold up as examples of the long tail in action -- reviewing sales data from Nielsen SoundScan, Nielsen VideoScan, the online music service Rhapsody, and the Australian DVD-by-mail service Quickflix. What she found may surprise you: Blockbusters are capturing even more of the market than they used to, and consumers in the tail don't really like niche products much." http://www.citeulike.org/user/mmkurth/article/2984768 There is no viable business-model for niche formats on the HD channels - Struble should have known that, since he is a Harvard MBA Baker Scholar. Perhaps, he doesn't read the Harvard Busines Review, or more likely, is just lying, as we all know. "CC Radio’s Format Lab gone?" "So bottom line, the Format Lab is no longer available on the web and has cut some of its formats down to the most successful/desirable. Thewww.iHeartMusic.comwebsiteseemsto only list the main audio streams of CC stations--not multicast HD formats--but does offer a few off to the side: erockster; Pride; Verizon New Music; Smooth Jazz; Real Oldies; Slow Jams and New Country. There used to be something close to 100 formats listed on the site." http://www.rbr.com/radio/11252.html "Bonneville pulls iChannel Music" "Bonneville has pulled the plug on its iChannel Music HD Network and streaming. - For the most part, it has replaced the HD multicast - with WorldBand Media content (brokered ethnic - programming). HDRF - As you point out "World Band Media" content (brokered ethnic programming) is a Profitable {Successful} use of HD-2 Channels for FM Radio Stations. ~ RHF iChannel allowed indie bands to upload their music online for consideration... We commend Bonneville for giving it a shot—it allowed radio to expose a lot of new, unsigned indie bands from around the world. CC Radio's eRockster HD2 format is still around at a good handful of stations and still outstanding. If that gets shuttered, a good bunch of us just might be done with HD Radio listening altoghether." http://www.rbr.com/radio/12113.html Yup, these niche formats have been a failure! LOL!- Hide quoted text - - Show quoted text -- Hide quoted text - - Show quoted text - ? Prove it! More farce from the HD Radio broadcasters and iNiquity. More inabilty to see reality from the HD Radio Nutcase and Enihborhood Mental HEalth Patient.- Hide quoted text - - Show quoted text - Boring... Nutcase..... |
| Reply |
| Thread Tools | Search this Thread |
| Display Modes | |
|
|
Similar Threads
|
||||
| Thread | Forum | |||
| JUMP TEAM RADIO OPERATORS NEEDED | Policy | |||
| Texas Balloon Launch Team (BLT) to fly ham radio and GPS this saturday 10a | Digital | |||
| Texas Balloon Launch Team (BLT) to fly ham radio and GPS thiss... | Scanner | |||
| Amateur Radio BPL Team to Stress Credibility | Shortwave | |||
Hybrid Mode
