David Eduardo wrote:
"D Peter Maus" wrote in message
...
David Eduardo wrote:
"D Peter Maus" wrote in message
...
David Eduardo wrote:
"D Peter Maus" wrote in message
...
David Eduardo wrote:
The measurement is very accurate, but it takes three months per cycle
to measure and then 30 to 45 days to tabulate. The PPM delivers
weekly results 10 days later. Advertisers want immediacy. The results
of the PPM today are less accurate than the diary, but they are
faster.
So, you'll sacrifice precision for expediency. Anyone wonder why we
find so much of what you say to be questionable?
No, advertisers will sacrifice the one for the other.

I am on record as recently as yesterday when I told Owen Charlebois and
Steve Morris in New York I did not think PPM is ready to go currency in
any other markets yet.

The question still stands.
As I said, I do not believe the less accurate, at present, PPM, is ready
for rollout (only one market is even accredited and only two are
running).

The ad industry really is the one responsible for what measurement system
radio or TV uses, not the medium itself. It will be up to them in the
end to determine the usefulness of the PPM data they asked for.
As I said, the question still stands.

No, it does not. I have expressed my opinion to the Arbitron leadership, and
it is contrary to what you say about accepting expedience over accuracy




Actually, yes it does.

But, by all means, don't let your pendantry be challenged. Ignore and
dismiss any argument you sense is beneath you.

Only reinforcing that the question, does, indeed, still stand.

Brenda Ann wrote:
"David Eduardo" wrote in message
...
"RHF" wrote in message
...

So for some one like me born and raised in the San Francisco
Bay Area : KGO is KGO; and KCBS is KCBS; while Right Wing
KSFO is on the Left-Side of the Dial.

Only about 10% of the population even use those stations.



10% is a very significant number..




Isn't it, though. Odd how he missed that.

"Brenda Ann" wrote in message
...

"David Eduardo" wrote in message
...

"RHF" wrote in message
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So for some one like me born and raised in the San Francisco
Bay Area : KGO is KGO; and KCBS is KCBS; while Right Wing
KSFO is on the Left-Side of the Dial.

Only about 10% of the population even use those stations.



10% is a very significant number..

Not really. In San Francisco, abut 18% use one of the Spanish stations. And
the 10% for KGO et. al. is predominantly in 55+, so younger persons have
little or no exposure to them.

On Jun 7, 1:47*pm, "David Eduardo" wrote:
"Bart Bailey" wrote in message

...





In posted on Sat, 7
Jun 2008 08:34:11 -0700, David Eduardo wrote: Begin

"Bart Bailey" wrote in message
...
In posted on Fri, 6
Jun 2008 23:42:49 -0700, David Eduardo wrote: Begin

The data is accurate... it is the Arbitron ratings.

Yep,
as accurate as whomever with free time to participate in the survey
faithfully keeps their diary.

You obviously don 't know that there are studies that show that
no-participants have essentially the same behabiour as participants?

Never mind the spelling flame,
just try and focus on the illogic of your comment.
hint - how is a non-participant studied?

Non-participants are often studied for all kinds of research. In a separate
study, a refuser or non-participant will be recontacted in a different
manner, often with a much higher incentive, to discuss non-participation.
This often concludes with a measure of the original behaviour originally
solicited. Usually, an explanation that "we are studying what kind of
dishwasher liquid people who normally don't participate in studies use, and
we are willing to send you a $100 gift card if you will just ask a few
questions" will *get nearly full participation.

- The study of nonregular participants as a verification
- of the willing participants shows the behaviours to be
- pretty much the same.

d'Eduardo - "nonregular participants"
Would a Laxative Help ?
-ps- It's Verifiable ;-} ~ RHF

On Jun 7, 2:02*pm, "David Eduardo" wrote:
"RHF" wrote in message

...

- - So for some one like me born and raised
- - in the San Francisco Bay Area :
- - KGO is KGO;
- - and KCBS is KCBS;
- - while Right Wing KSFO is on the Left-Side of the Dial.

- Only about 10% of the population even use those stations.

d'Eduardo - Another Evasive Answer. ~ RHF

The Question was Not Who Listened to Radio Stations
-but- Who Knew of Radio Station Call Signs . . .
and Use Radio Station Call Signs . . .
as a means of Identifying Radio Stations.

D'Oh ! and Double D'Oh ! d'Eduardo,
-repost-
Maybe that is 'true' for that Half of the US Population who are
Under-the-Age of 35 -but- For Us'ems who are 55+ Years Old :
We Be Knowing Our KABCs and WXYZs !
{ We Know How To Think In Call Letters and a lot more. }

David Eduardo wrote:

"dxAce" wrote in message
...


David Frackelton Gleason, whilst posing as 'Eduardo', spit out some more
pedantic BS when he wrote:

"Bart Bailey" wrote in message
...
In posted on Sat, 07 Jun
2008 01:47:18 -0700, Bart Bailey wrote: Begin

KNDC
KNSD
*correction before he throws a hissy

Who cares? We were not discussing TV and most people don't identify
electronic media by call letters anyway-

Except for hobbyists, of which you are not one.

Of which DX clubs were you a founder or member of the board?

Doesn't matter, oh faux one. Thing is, folks learned that they no longer wanted
you around as you're a damn pedantic piece of crap.

Get it through your faux Hispanic brain.

On Jun 7, 3:10*pm, "Brenda Ann" wrote:
"David Eduardo" wrote in message

...



"RHF" wrote in message
...

So for some one like me born and raised in the San Francisco
Bay Area : KGO is KGO; and KCBS is KCBS; while Right Wing
KSFO is on the Left-Side of the Dial.

- - Only about 10% of the population even use those stations.

- 10% is a very significant number..

JUST SUPPOSE . . .

Suppose that there are about 75 Radio Stations
in the SF Bay Area

100% / 75 = 1.33% per Radio Station on Average

10% / 3 = 3.33% per KGO/KCBS/KSFO

3.33% / 1.33% = 2.5 Times the Average in a Field of 75.

SURE SOUNDS BETTER THAN AVERAGE

But Factor-Out the Fact that they are AM/MW Radio
Stations which d'Eduardo claims No One Listens To ...so...
According to d'Eduardo No Body That Counts Is Listening.

Next Factor-In the Fact that 2/3rds of their Listeners are
most likely Over-the-Age of 55 : Which are Not Counted
in the Numbers ...so... the 3.33% could really be as big
as 9.99% of the Real Radio Listening People and not just
3.33% of the Countable Numbers. -but-again- According
to d'Eduardo No Body That Counts Is Listening.

d'Eduardo's World of Radio : Where Numbers Count
-and- Real Radio Listening People Don't !

radio of the real listening people -not- numbers
radio by the real listening people -not- numbers
radio for the real listening people -not- numbers

people people people -not- numbers ~ RHF

dxAce wrote:

Doesn't matter, oh faux one. Thing is, folks learned that they no longer wanted
you around as you're a damn pedantic piece of crap.


I am really happy that you are finally recognizing your superiors. You
will be much happier once you accept the stature of your station in life.

Your overuse of the word 'pedantic' and its variations is somewhat
troubling. Remember how much work it took to break you of the 'tard
habit? Let's not have a repeat performance.

When we learn a new word, we mustn't work it to death. The first two
hundred times you've used it should have been enough to make it a part
of normal vocabulary.

Let's move on.


mike


--
Due to the insane amount of spam and garbage, this filter
blocks all postings from Gmail, Google Mail and Google Groups.

http://improve-usenet.org/

m II wrote:

dxAce wrote:

Doesn't matter, oh faux one. Thing is, folks learned that they no longer wanted
you around as you're a damn pedantic piece of crap.

I am really happy that you are finally recognizing your superiors.

How so?

You
will be much happier once you accept the stature of your station in life.

My station is pretty damn good.



Your overuse of the word 'pedantic' and its variations is somewhat
troubling. Remember how much work it took to break you of the 'tard
habit? Let's not have a repeat performance.

Ok, 'tard boy.



When we learn a new word, we mustn't work it to death. The first two
hundred times you've used it should have been enough to make it a part
of normal vocabulary.

Let's move on.

You and your shine box need to move on!

On Jun 7, 1:49*pm, "David Eduardo" wrote:
"Bart Bailey" wrote in message

...

In posted on Sat, 7
Jun 2008 08:36:39 -0700, David Eduardo wrote: Begin

In any case, tv copters would not be of any use
at night, and on a weekend it would likely take 90 minutes to become
airboren.

- - Even if it took til dawn's early light to get "airboren"
- - the scene would still be there and new worthy

d'Eduardo -if- Your Radio Programming is so Repetitive
and Lacking in a Listener Focus as your Newsgroup
Posts are so Repetitive Lacking in a Reader Focus . . .
It Must Sound Air-Boring !

- II am sure that, to a turd like you, dyslexia is amazingly funny.
-
- On that line, what is "new worth?" *
- See, this is why spell flames are so infantile.

d'Eduardo - Yeah almost as 'infantile' as Name Calling Flames.
[ Hey Everyone it's Newsgroup Ping-Pong ]

d'Eduardo - one 'turd' gets another 'turd followed by many
more 'turds' - and in the end the whole thing adds up to
. . . A Big Pile of Lip-**** !
http://www.urbandictionary.com/define.php?term=lip****s

d'eduardo : p l e a s e take a number
-and- have a nice day ~ RHF