wrote in message
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On Dec 21, 3:36 am, "David Eduardo" wrote:

Univision Radio already has a contemporary Christian format on HD2
channels
in a large variety of markets.

Eduardo - Who's listening? If there are only 1 Million radios sold,
which is a very optimistic number by the way, how many people could
possibly be listening? How could it be self-supporting?

The format director goes to large churches, after previously talking with
the pastor, and explains HD. Discount capons and literature are given out,
and we know of thousands of radios sold this way. The same has happened with
our Tejano network on HD2 in Texas... it's up to the station to promote the
product on the air and the sale of receivers.

If we move, let's say, 50,000 receivers in the LA market in the next year,
and each person listens an average amount of time for comparable formats,
the HD 2 channel will show in the ratings... low, but it will show.

The figure on receiver sales is over a million, by the way.