David Eduardo wrote:

It's sort of KPFK vs. KIIS. The interest in what you crave is miniscule.

Most of the world has national radio, not a lot of local content...
because it's been seen that the FCC localism policy that goes back to
the 30's was based on a fundamental misunderstanding of what listeners
wanted.


KPFK has an anal blockage of some sort. They are a terrible radio
station. Pacifica in Houston is a much better example. Radio has a
responsibility to provide a balanced diet. KIIS is like eating audio
junk food.

Localism can be as simple as having a Music Director in-house, breaking
regional hits, getting input from dance clubs, etc., rather than relying
on bozo consultants.

"Dave" wrote in message
...
David Eduardo wrote:

It's sort of KPFK vs. KIIS. The interest in what you crave is miniscule.

Most of the world has national radio, not a lot of local content...
because it's been seen that the FCC localism policy that goes back to the
30's was based on a fundamental misunderstanding of what listeners
wanted.


KPFK has an anal blockage of some sort. They are a terrible radio
station. Pacifica in Houston is a much better example. Radio has a
responsibility to provide a balanced diet. KIIS is like eating audio junk
food.

The Houston staiton does no better audience wise than the LA one.

KIIS, on the other hand, reaches a third of all LA residents each week. No
matter what you think, in its target of 12-34, it reaches nearly half of all
persons weekly. They must be doing something right to serve that group with
an entertaining product.

Localism can be as simple as having a Music Director in-house, breaking
regional hits, getting input from dance clubs, etc., rather than relying
on bozo consultants.

Music is already done the way you say you wish it were done. And club play
is relevant only to dance formats, of which there are none in LA: